Entertainment · TV & Streaming · 2 hrs ago
Marina Hyde launches creator venture with Goalhanger
Marina Hyde is launching Always On, a new media venture with Goalhanger, the company behind her podcast The Rest is Entertainment.
The launch follows her departure from The Guardian after 26 years.
Always On will begin with a regular written column, a YouTube show and social media content.
Hyde is also expected to discuss the venture on an upcoming episode of her podcast.
Goalhanger says it will provide creative, audience and business support while keeping Hyde at the centre of the project.
The venture is the first launch under Goalhanger X, an initiative for creator-led media projects.
It may expand into more audio, video and digital formats over time.
Marina Hyde is launching Always On With Marina Hyde, a creator venture in partnership with Goalhanger.
The venture will bring together her writing, video and social media work, with a regular column, a YouTube show and original social content from launch.
Goalhanger says Always On is the first project from Goalhanger X, an initiative to build creator-led media ventures.
Hyde announced last month that she was leaving The Guardian after 26 years.
- Who
- Marina Hyde and Goalhanger, the company co-founded by Jack Davenport.
- What
- They are launching Always On With Marina Hyde, a creator venture spanning writing, video and social media.
- When
- The venture was announced on October 12, 2026.
- Where
- Online, including YouTube and social media.
- Why
- Goalhanger X aims to build creator-led media ventures, while the project will let Hyde share stories and ideas in different formats.
This story does not have two clearly opposing sides.
This is going to be so much fun
Goalhanger X is built around unique personalities: people with a distinctive voice, an incredibly loyal audience and the ability to create far beyond any single format.
Hyde announced that she was leaving The Guardian after 26 years.
Hyde and Goalhanger announced the Always On venture.
Hyde is set to provide a regular written column, a YouTube show and original social content.
- Venture
- Always On With Marina Hyde
- Partner
- Goalhanger
- Goalhanger initiative
- Goalhanger X
- Hyde's Guardian tenure
- 26 years
- Launch formats
- Written column, YouTube show and original social content










