Business · Companies · 4 hrs ago

Rosk him introduces blue packaging for baking soda

Rosk him introduces blue packaging for baking soda

Russian producer Roskhim has introduced blue packaging for its baking soda.

The company says the soda inside is the same product as in its familiar red-and-yellow pack.

Roskhim says the new design reflects how many people use baking soda for cleaning and disinfection, as well as other household tasks.

The blue pack is intended to distinguish this use, while the older packaging has been sold for more than 30 years.

The traditional red-and-yellow pack will remain on sale, including in grocery sections.

The change is a packaging update, not a change to the soda itself.

What people are saying

RoskhimCompany statement
Сода универсальная в синей пачке та же, что и в красной. Это тот же качественный, привычный нам, замечательный продукт широкого спектра действия
via URA.RU
Просто сода в красной пачке — для еды, мытья фруктов и против ангины, а синяя — для уборки, дезинфекции и огородничества
via AdIndex

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