1 hr ago
Vzy Launches Live TV Streaming as Connected TV Competition Grows
Vzy is an Indian entertainment company that has started offering live television online.
Its new service includes more than 200 channels.
Customers can subscribe for Rs 179.
Vzy already offers access to more than 29 streaming platforms through a separate service.
That service starts at Rs 199.
The channels include different languages and types of programs.
Vzy wants people to watch live TV and streaming services in one place.
The company says connected TVs are becoming more popular for watching entertainment at home.
Vzy launched a live television streaming service with more than 200 channels.
Its Linear TV Streaming service starts at Rs 179 per month.
Vzy’s existing OTT offering starts at Rs 199 for over 29 platforms.
The channel lineup includes content from JioStar, Sony Pictures Networks India, Warner Bros Discovery India and Zee Entertainment.
Vzy plans to offer bundles combining live television and OTT services through one platform and login.
- Who
- Vzy, an Indian entertainment platform backed by Dish TV.
- What
- Launched a Linear TV Streaming service with more than 200 live channels.
- Where
- In India’s connected-television market.
- When
- Tuesday, according to the article.
- Why
- To reduce fragmentation among live television and OTT services as connected-TV use and competition grow.
Key facts
- New service
- Vzy Linear TV Streaming (LTS)
- Channel offering
- More than 200 live television channels
- LTS starting price
- Rs 179
- Existing OTT starting price
- Rs 199
- Existing OTT access
- More than 29 OTT platforms
- Channel providers mentioned
- JioStar, Sony Pictures Networks India, Warner Bros Discovery India and Zee Entertainment
- Planned expansion
- Bundles combining live TV and OTT services
Quotes
Varun Jha
Chief Business Officer at Vzy
“Consumers today are no longer thinking in terms of content pipes or individual platforms; they are thinking in terms of a content feed”
financialexpress.com
Sources
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