JioHotstar Replaces Hotstar Across Three Major International Markets

“For audiences in the UK, Canada and Singapore, JioHotstar brings together premium Indian entertainment in a single destination, spanning television, films, regional programming, non-fiction, kids and anime. Designed to resonate deeply with the South Asian diaspora while appealing to a broader global audience seeking diverse stories, languages, and cultures, the platform will continuously expand with over 30,000 hours of fresh content added annually.”

“South Asian audiences have a deep connection with Indian entertainment across languages, generations and households. At the same time, audiences globally are increasingly seeking stories and cultures beyond their own. We see an opportunity to build for this broader, underserved global audience – not simply export an Indian streaming service to new markets.”