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India Shows High AI Interest but Low Adoption

India Shows High AI Interest but Low Adoption
India ranks in ‘low’ category in AI adoption curve despite high search interest · thehindubusinessline.com

A study looked at how people in different countries use and search for AI.

India searches a lot for AI topics, showing that many people are curious about the technology.

However, India was still placed in the low group for actual conversational AI use.

Richer countries generally use conversational AI more often.

The study found that the countries with the lowest adoption account for only about 2% of AI conversations worldwide.

In advanced economies, AI may already be part of everyday work, so people may search for it less.

In emerging countries, people may be very interested but lack reliable internet access or suitable tools.

Some languages also require more computer processing, which can make AI services slower and more expensive.

The researchers called this difference between curiosity and use an interest-adoption gap.

Key facts

India's adoption category
Low
India's search interest
Exceptionally high relative to overall search activity
Usage and wealth relationship
A 1% increase in GDP per capita was associated with a 0.9% increase in AI usage
Lowest-adopting countries
The lowest-adopting quintile accounted for only 2% of AI conversations
Highest-use pattern
Per-capita conversational AI usage was concentrated in traditional advanced economies
Publication date
September 27, 2026

Quotes

The researchers

Researchers who authored the study on global AI adoption and usage

“This pattern suggests that in advanced economies, conversational AI may have already transitioned from a novel subject of active search query exploration into an embedded, background utility in daily workflows.”
thehindubusinessline.com

Sources

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