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Bhadra Giri Mart brings tribal produce online nationwide
Bhadra Giri Mart sells products made from forest and tribal produce.
It is located in Bhadrachalam.
The mart will begin selling these products online.
People across India may be able to order them and receive home delivery.
The products include honey, millet foods, soaps, rice and traditional sweets.
Tribal women make some of the products, including millet biscuits.
About 100 tribal families benefit from the mart.
Ten other families get jobs there.
The project also aims to help tourists learn about and buy traditional products.
Bhadra Giri Mart in Bhadrachalam is expanding online sales of tribal and forest produce.
The initiative seeks better returns for tribal producers and wider markets for their products.
The mart offers millet biscuits, mahua sweets, tea, honey, organic grains, soaps and other goods.
About 100 tribal families benefit from the mart, while 10 families receive direct employment.
Online ordering and home delivery will allow distant consumers and tourists to buy the products after leaving Bhadrachalam.
- Who
- Bhadra Giri Mart, tribal producers and officials of the Bhadradri Kothagudem district agency areas are involved.
- What
- The mart is expanding its digital presence to sell tribal and forest produce online with home delivery.
- Where
- The initiative is based in Bhadrachalam and will serve consumers across the country.
- When
- The mart was inaugurated on March 27 during Sri Rama Navami, and online sales are planned for the near future.
- Why
- It aims to provide better returns and wider markets for tribal producers while promoting organic, forest-based and traditional products through tourism.
Key facts
- Location
- Bhadrachalam
- Establishment cost
- Rs 15 lakh
- Inauguration
- March 27 during Sri Rama Navami
- Products
- Millet biscuits, mahua flower laddus and burfis, tea powder, haritaki, honey, soaps, shampoos, shikakai, organic millets, pulses, rice and other forest produce
- Families benefiting
- Around 100 tribal families
- Direct employment
- Another 10 families
- Planned service
- Online ordering and home delivery
Sources
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