Business · Companies · 5 hrs ago
Rural digital center opens in Konya to help local producers reach new markets
A new digital center has opened in Yarma, a rural area in Konya, Turkey.
It is the sixth center in the Villages of Tomorrow project, run by Trendyol and the United Nations Development Programme.
The project began in October 2022 and has reached more than 10,000 people.
It helps local producers, businesses and cooperatives improve products and branding, prepare goods for sale, and use online sales channels.
Producers who complete training can offer their goods through the project’s online shop, with access to customers in Turkey and some overseas markets.
The project also offers women entrepreneurs and cooperatives reduced sales commissions and other support, aiming to make it easier for them to reach buyers.
Work is under way on a seventh center in Soğuksu, Hatay, which is planned to open by the end of 2026.
The sixth Digital Center under the Yarının Köyleri project has opened in Yarma, in Konya’s Karatay district.
The center aims to help local producers and cooperatives develop products, build brands and use digital sales channels.
The project, run by Trendyol and the United Nations Development Programme, says it has reached more than 10,000 people since it began in October 2022.
The Yarının Köyleri Boutique offers more than 500 products from 29 producers.
A seventh center is planned in Soğuksu, Hatay, by the end of 2026.
- Who
- Trendyol and UNDP opened the center as part of the Yarının Köyleri project, with local partners.
- What
- The project’s sixth Digital Center opened to support local producers and cooperatives.
- When
- The opening date is not stated.
- Where
- Yarma, in the Karatay district of Konya, Türkiye.
- Why
- To strengthen producers’ product development, branding and access to digital sales channels and new markets.
This story does not have two clearly opposing sides.
The Yarının Köyleri project began.
The project’s sixth Digital Center opened in Yarma, Konya.
The project plans to open its seventh Digital Center in Soğuksu, Hatay.
- Project reach
- More than 10,000 people
- Yarının Köyleri Boutique
- More than 500 products from 29 producers
- Konya center
- Sixth Digital Center, in Yarma, Karatay
- Planned center
- Soğuksu, Hatay, by the end of 2026
- Project partners
- Trendyol and UNDP
Sources
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