Politics · Brazil · 14 hrs ago
Pablo Marçal promotes Flávio Bolsonaro’s campaign as a possible government role remains open
Pablo Marçal, a Brazilian influencer with 14 million Instagram followers, is promoting Senator Flávio Bolsonaro’s presidential campaign.
His posts include anti-Workers’ Party messages, calls to vote for Bolsonaro and a video made with artificial intelligence that depicts President Luiz Inácio Lula da Silva being arrested by US authorities.
Marçal backed Bolsonaro publicly in late September and said he was joining the campaign team, but later said he is not officially part of it and remains independent.
He has said a role in a possible Bolsonaro government is still open, while a campaign aide says there have been no talks about bringing him into the administration.
Marçal and others are helping shape a proposed Ministry of Prosperity that Bolsonaro says he would create if elected, bringing together major social programs.
The Workers’ Party has asked Brazil’s Superior Electoral Court to revoke Bolsonaro’s ticket, alleging that Marçal’s social media accounts are being used improperly for campaign propaganda and false information.
The campaign denies Marçal is part of its structure, and the court case is pending.
Pablo Marçal has promoted Flávio Bolsonaro’s presidential campaign through a high volume of social media posts.
Marçal said the possibility of joining a future Bolsonaro government remains open, while a member of Bolsonaro’s team said there have been no talks about his participation.
Marçal has 14 million Instagram followers, according to Folha.
A ministry for prosperity proposed by Bolsonaro is being defined by Marçal and two other campaign figures.
Brazil’s Workers’ Party has asked the electoral court to revoke Bolsonaro’s ticket, alleging improper use of Marçal’s social media accounts.
- Who
- Pablo Marçal is promoting Flávio Bolsonaro’s campaign. Marçal and Bolsonaro’s campaign team differ on whether he could join a future government.
- What
- Marçal has posted content supporting Bolsonaro, and says a role in a future government remains open.
- When
- The article was published on October 11, 2026. Marçal’s posts increased especially after the first-round vote.
- Where
- The activity is on social media, including Instagram, and in Brazil’s presidential election.
- Why
- Marçal has publicly backed Bolsonaro. The sources do not state a specific reason for the volume of his posts.
Pablo Marçal
Flávio Bolsonaro campaign team
Future government role
Pablo Marçal
Marçal said the possibility of joining a future government is open.
Flávio Bolsonaro campaign team
A team member said there are no talks about Marçal participating in a possible administration.
There is no one in this campaign to serve as a shield. So, before you say nonsense, think that Captain America arrived with the shield.
I was a candidate and I am independent.
Marçal said Flávio Bolsonaro was the first person he called after deciding to run for president.
Bolsonaro began considering a new ministry after attending an event at Marçal’s home, according to the article.
Marçal publicly announced his support for Bolsonaro and said he was integrating into the candidate’s team.
Marçal published a video simulating the arrest of President Lula by US authorities.
Bolsonaro announced that he would create a Ministry of Prosperity if elected.
- Instagram followers
- 14 million
- Proposed ministry
- Ministry of Prosperity
- Ministry planners
- Pablo Marçal, Daniella Marques and Filipe Sabará
- Court action
- The Workers’ Party filed an electoral investigation with Brazil’s Superior Electoral Court
- Publication date
- October 11, 2026
Sources
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