2 weeks ago
Haldiram's Launches Six Indian Ice Cream Flavours in London
Haldiram's is a company that makes Indian food, and it has a restaurant in Leicester Square, a busy part of London.
The restaurant has just started selling six new ice cream flavours that are special and unusual.
Some flavours are based on Indian drinks and sweets, like Masala Chai, which tastes like spicy tea, and Royal Rose Falooda, which tastes like a rose drink.
One flavour, called Jamun Kala Khatta, is a vegan sorbet that is sweet and tangy.
Another flavour, Saffron & Mango, mixes Alphonso mango with saffron.
Every scoop costs £4.50.
The company made these flavours just for its London restaurant.
They want people in the UK to try tastes that are not usually found on British ice cream menus.
A person who works for the company said people in London are becoming more interested in South Asian desserts.
Haldiram's has launched six Indian-inspired ice cream flavours at its Leicester Square restaurant in London.
The new range includes Royal Rose Falooda, Jamun Kala Khatta, Choco Mocha, Milk Cake Crumble, Saffron & Mango and Masala Chai.
Each flavour costs £4.50 per scoop.
Jamun Kala Khatta is a vegan sorbet inspired by the sweet and tangy kala khatta flavour.
Commercial director Rhea Agarwal said the launch responds to growing UK interest in South Asian desserts and flavours.
- Who
- Haldiram's, an Indian food brand, and its commercial director for UK & EU, Rhea Agarwal
- What
- Launched six Indian-inspired ice cream flavours at its Leicester Square restaurant
- Where
- Haldiram's Leicester Square, 19-20 Irving Street, London WC2H 7AU
- When
- Not specified in the article
- Why
- To introduce UK customers to South Asian flavours that are less common on traditional British ice cream menus, following growing interest in South Asian desserts
Key facts
- Company
- Haldiram's
- Location
- Leicester Square, London (19-20 Irving Street, London WC2H 7AU)
- New flavours
- 6
- Price
- £4.50 per scoop
- Flavour list
- Royal Rose Falooda, Jamun Kala Khatta, Choco Mocha, Milk Cake Crumble, Saffron & Mango, Masala Chai
- Vegan option
- Jamun Kala Khatta (vegan sorbet)
- Spokesperson
- Rhea Agarwal, commercial director UK & EU at Haldiram's











