2 weeks ago

Tirupati Roads Face Banner Clutter, Raising Spiritual Concerns

Tirupati Roads Face Banner Clutter, Raising Spiritual Concerns
Tirupati Roads Turn Publicity Spaces, Spiritual Character Takes a Hit · deccanchronicle.com

Tirupati is a city visited by many people going to temples.

Its roads are now covered with banners and advertisements.

Many banners celebrate political leaders’ birthdays or special events.

Some signs are also placed by businesses and private groups.

Local residents say this makes the city look untidy and less spiritual.

The banners are often put up at night and may stay for several days.

The city corporation is being questioned about whether these signs have permission.

It also collects much less advertising money than officials believe it could.

Key facts

Annual advertising revenue
About ₹1.50 crore collected by the Municipal Corporation of Tirupati
Estimated revenue potential
Nearly ₹11 crore
Listed cantilevers
Around 36
Listed hoardings and advertisements
About 200
Bus shelters with advertisements
45
Advertising agencies
More than 12 operate in the city
Main concern
Publicity clutter is seen as weakening Tirupati’s neat and spiritual ambience

Quotes

Local resident

A resident of Tirupati discussing road advertising

“"Banners and advertisements have become common on almost every major road and junction."”
deccanchronicle.com

Sources

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