1 month ago
Revanth Reddy Launches Digital Campaign to Counter Opposition
Chief Minister A Revanth Reddy in Hyderabad decided to use social media to talk about the good things his government is doing.
He hired experts to help make posts that explain new programs.
Everyone in the government, from ministers to PR staff, is learning how to use social media better.
Special teams are being set up in each department to share news quickly.
The goal is to make people see the government’s work and to stop the opposition from saying bad things.
The plan will last until the 2028 elections.
This way, the government hopes to win more support from the public.
Chief Minister A Revanth Reddy has launched a “Digital Campaign Strategy” to counter opposition criticism on social media.
The plan involves hiring political consultants, analysts, and PR firms to promote government schemes online.
CM’s office, ministers’ PR staff, and the Information & Public Relations Department are receiving regular training on digital media use.
Special digital media groups are being created in all departments to quickly spread messages about government initiatives.
Ministers are required to employ skilled PR professionals to ensure a positive campaign until the 2028 Assembly elections.
- Who
- Chief Minister A Revanth Reddy and his office
- What
- Launch of a digital campaign strategy to counter opposition rhetoric
- Where
- Hyderabad, Telangana, India
- When
- Recently announced in 2024
- Why
- To improve public perception of government schemes and counter opposition criticism
Key facts
- Chief Minister
- A Revanth Reddy
- Strategy
- Digital Campaign Strategy
- Target
- Opposition criticism
- Training
- Regular digital media training for ministers' PR staff
- Election deadline
- 2028 Assembly elections
Quotes
Chief Minister A Revanth Reddy
Chief Minister of Telangana
“"Digital Campaign Strategy" to counter the Opposition’s anti-government rhetoric”
thehansindia.com
An official source
Official from CM office
““Some special digital media groups are also being created in all departments which come under the purview of important ministers to spread the message of the government initiatives fast soon.””
thehansindia.com
Sources
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