2 hrs ago
Apple Weighs Screenless Health Tracker With 2028 Target
Apple is considering making a health tracker that does not have a screen.
It might look like a soft fabric band with a small module containing sensors.
The device could measure things such as activity, sleep and other health information.
Apple has made early versions, but it has not decided whether to sell one.
If Apple approves it, the tracker would not be released before 2028.
It could compete with a product called Whoop.
Apple is also improving its Health app to show more information about users’ bodies and exercise.
The tracker could work with that app to help people understand their health.
Apple has reportedly developed prototypes of a screenless health tracker with a fabric band and sensor-equipped module.
The company has not decided whether to launch the device, which would not arrive before 2028 if approved.
The tracker could compete with screenless fitness products such as Whoop and focus mainly on health and fitness.
Apple executives Eddy Cue and Tim Cook reportedly support the concept, while Cue leads Apple’s health team.
Apple is also testing a redesigned Health app with health insights, longevity analysis and personalized fitness information.
- Who
- Apple, with reported support from executives Eddy Cue and Tim Cook, is considering the tracker.
- What
- Apple is exploring a screenless, health-focused fitness tracker with a fabric band and sensor-equipped computing module.
- Where
- The report concerns Apple in Cupertino.
- When
- The device would not be released before 2028 if Apple decides to launch it; a separate Apple Watch redesign could arrive as early as late 2027.
- Why
- The tracker could compete with Whoop and complement Apple’s more comprehensive Health app.
Reasons to pursue the tracker
Reasons launch remains uncertain
Product strategy
Reasons to pursue the tracker
A screenless device could provide a more focused fitness and health experience than the Apple Watch and compete with Whoop.
Reasons launch remains uncertain
Apple has not decided whether to release the product, so the prototypes may not become a commercial device.
Relationship with the Health app
Reasons to pursue the tracker
The tracker could fit with Apple’s redesigned Health app and its planned health guidance and metrics.
Reasons launch remains uncertain
The article does not indicate that Apple has finalized how the tracker would work with the app or whether it would be released.
Key facts
- Product status
- Apple has developed prototypes but has not decided whether to release the product.
- Design
- The reported prototype has a thin fabric band and a sensor-equipped computing module.
- Potential launch
- The device would not be released before 2028 if approved.
- Potential competitor
- The tracker could compete with Whoop.
- Executive support
- Eddy Cue and Tim Cook reportedly support the concept.
- Health app
- Apple is beta testing an overhauled Health app with Insights and Longevity tabs.
- Related Apple Watch plans
- Apple is reportedly working on a major smartwatch redesign that could arrive as early as late 2027.
Sources
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