1 hr ago
TikTok Adds AI Shopping Assistant and One-Click Checkout
TikTok is adding new tools to help people shop in its app.
One tool is an AI assistant that can answer questions about products.
It can also help with details like shipping, sizes and availability.
TikTok says the assistant can remember what shoppers want during a conversation.
Another feature lets users buy from brands with one click from their For You feed.
The tools were developed with several shopping and payment platforms.
TikTok says beauty and personal care has made $2.08 billion in sales on TikTok Shop.
The company wants more shopping to happen without users leaving TikTok.
TikTok introduced an AI Shopping Assistant to help users discover, research and purchase products.
The assistant can provide product, shipping, sizing and availability information during conversations.
TikTok says users can buy directly from brands in their For You feed with a single click.
The features were developed with platforms including Salesforce, Shopify, Shoplazza and Stripe.
TikTok says its beauty and personal care category has generated $2.08 billion in sales.
- Who
- TikTok and its users, with features built alongside Salesforce, Shopify, Shoplazza and Stripe.
- What
- TikTok introduced an AI Shopping Assistant and in-app one-click checkout for purchases from brands.
- Where
- Within TikTok, including the For You feed.
- When
- The articles do not specify a date.
- Why
- To help users discover and buy products in the app and keep more of their shopping journey on TikTok.
Key facts
- New tools
- AI Shopping Assistant and in-app checkout
- Assistant capabilities
- Product guidance on details, shipping, sizing and availability
- Checkout
- Users can buy directly from a brand from the For You feed with one click
- Development partners named
- Salesforce, Shopify, Shoplazza and Stripe
- TikTok Shop launch
- 2023
- Beauty and personal care sales
- $2.08 billion
Sources
Related news
Google Tests Flipkart Buy Button Across Gemini and AI Search
PayU Launches Agent HQ for AI-Powered Merchant Commerce
Razorpay and OpenAI Bring ChatGPT Ads to Indian Brands
MSG91 Launches Shopify Tool to Improve D2C Checkout
YouTube Expands India Shopping Network With Major E-Commerce Partners
