Politics · Brazil · 9 hrs ago
Lula rallies in São Paulo as Brazil’s presidential runoff approaches
Brazil’s presidential runoff is scheduled for October 25, with President Luiz Inácio Lula da Silva facing Senator Flávio Bolsonaro.
Lula led a rally on São Paulo’s Avenida Paulista on Sunday to restart his campaign.
A recent poll puts Bolsonaro at 49% and Lula at 45% in voting intentions, a result described as a statistical tie at the edge of the margin of error.
Only 1% of respondents said they were undecided, so Lula’s campaign is focusing on about 33 million people who did not vote in the first round.
His campaign is also reaching out to younger voters and people over 70, for whom voting is not compulsory.
Lula has promised investment in digital industries and public security, while Bolsonaro has proposed changes to the judiciary and criminal responsibility laws.
The poll leaves the contest close, and the runoff will decide who becomes president.
Luiz Inácio Lula da Silva led a large rally on São Paulo’s Avenida Paulista on Sunday, October 11, two weeks before Brazil’s presidential runoff.
Lula is seeking to close the gap with Senator Flávio Bolsonaro, who leads him in a recent poll.
The Datafolha poll put Bolsonaro at 49% and Lula at 45% in voting intentions, a result the pollster described as a statistical tie at the margin of error.
The Workers’ Party is focusing on roughly 33 million people who did not vote in the first round.
Lula promised a “technological revolution” and a “revolution in public security” if elected to a new term.
- Who
- President Luiz Inácio Lula da Silva and Senator Flávio Bolsonaro are competing in the runoff.
- What
- Lula led a rally to relaunch his campaign and seek support ahead of the runoff.
- When
- Sunday, October 11, two weeks before the October 25 runoff.
- Where
- Avenida Paulista in São Paulo, Brazil.
- Why
- Lula’s campaign is seeking to close the gap with Bolsonaro and appeal to people who did not vote in the first round.
Lula's campaign
Bolsonaro's campaign
Campaign strategy
Lula's campaign
Lula's Workers’ Party is targeting roughly 33 million people who did not vote in the first round.
Bolsonaro's campaign
Bolsonaro urged supporters not to relax and met with ten allied governors elected in the first round.
Election message
Lula's campaign
Lula said Brazil must not lose its democracy and promised changes in technology and public security.
Bolsonaro's campaign
Bolsonaro said Brazil had had enough of Lula.
Flávio Bolsonaro won 47.03% of valid votes and Lula won 45.16%, according to the Superior Electoral Court’s final count.
A Datafolha poll put Bolsonaro at 49% and Lula at 45% in voting intentions.
Lula led a rally on São Paulo’s Avenida Paulista to relaunch his campaign.
Brazil is scheduled to hold the presidential runoff.
- Runoff date
- October 25, 2026
- Rally location
- Avenida Paulista, São Paulo
- Datafolha voting intentions
- Bolsonaro 49%; Lula 45%
- First-round valid votes
- Bolsonaro 47.03%; Lula 45.16%
- First-round nonvoters targeted
- Roughly 33 million people
What people are saying
This country cannot lose its democracy.
a technological revolution
a revolution in public security so that people are safe and criminals are put in jail
Brazil has had enough of Lula. Enough.










