Politics · Mexico · 1 day ago
Durazo warns Morena against candidates boosting poll results through paid media
At a Morena party meeting, Sonora Governor Alfonso Durazo addressed officials chosen as coordinators for upcoming elections.
Morena uses surveys to select these representatives, saying the method should reflect public opinion rather than deals among party leaders.
Durazo said the process can identify candidates with local support, organizational ability and electoral strength.
But he warned that some winners may have raised their apparent support by paying media instead of building grassroots support.
He said such victories do not serve the movement and urged the coordinators to uphold its principles.
His remarks come amid tensions between Morena and its allies, the Labor Party and the Green Party, including disagreements over the 2027 elections.
Durazo called on both parties to help build coalitions, saying open dialogue could find common ground without erasing differences.
Sonora Governor Alfonso Durazo warned Morena that candidates who pay media outlets to inflate their poll results have an unfair advantage.
He said the party’s selection process is meant to reflect public opinion and give its representatives legitimacy with voters.
Durazo said some winners may have gained their poll results through an “unwanted and therefore perverse” incentive.
He urged the party’s coordinators to uphold its principles and said not every winner serves the movement’s aims.
He also called on the Labour Party and the Green Party to work proactively with Morena on future coalitions.
- Who
- Alfonso Durazo, governor of Sonora and president of Morena’s National Council, addressed the party’s designated coordinators.
- What
- He warned against aspirants paying media outlets to artificially raise their poll results.
- When
- At Morena’s VIII Ordinary Session; the article was published on October 10, 2026.
- Where
- At Morena’s VIII Ordinary Session; the location is not stated.
- Why
- Durazo said the candidate-selection process should reflect public opinion and the party’s principles, rather than artificial boosts or elite agreements.
This story does not have two clearly opposing sides.
Ahí tienes a quienes ganaron las encuestas, pero su potencial electoral es producto de un incentivo no deseado y por ello perverso. Aquel que en lugar de ir a trabajar a nivel de base, se dedica a pagar medios para incrementar ficticiamente su potencial electoral.
No todos los que aspiran ganan, pero no todos los que ganan sirven a la causa fundamental de la transformación.
Durazo said Morena’s candidate-selection method had helped identify social roots, organizational capacity and electoral strength.
Durazo addressed the designated coordinators and warned that paying media to inflate poll results was an unwanted incentive.
- Speaker
- Alfonso Durazo
- Office
- Governor of Sonora
- Event
- Morena’s VIII Ordinary Session
- Selection method
- Party surveys
- Criticized practice
- Paying media to artificially increase electoral potential
Sources
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