Business · Companies · 4 hrs ago
Treasury Wine sells Rosemount label back to the Oatley family
Treasury Wine Estates has sold the Rosemount wine brand back to the Oatley family.
Rosemount was founded by the family, and Treasury Wine is Australia’s biggest winemaker and owns Penfolds.
The sale also includes two smaller labels, Ingoldby Wines and Secret Stone.
Treasury Wine’s predecessor bought the business 25 years ago, during a boom in the wine industry.
The sale price has not been disclosed.
The sale returns Rosemount to its founding family after a quarter-century under Treasury Wine and its predecessor.
No further details about what happens next were provided.
Treasury Wine Estates sold the Rosemount brand back to the Oatley family.
The sale also included the Ingoldby Wines and Secret Stone labels.
The price was not disclosed.
Treasury Wine said it announced the sale on Monday.
Its predecessor company paid $1.5 billion for the business 25 years ago, when the wine industry was booming.
- Who
- Treasury Wine Estates sold the labels to the Oatley family.
- What
- Rosemount, Ingoldby Wines and Secret Stone were sold back to the family.
- When
- Treasury Wine said it announced the sale on Monday, October 12, 2026.
- Where
- Not stated.
- Why
- Not stated.
This story does not have two clearly opposing sides.
Treasury Wine's predecessor company paid $1.5 billion for the business.
Treasury Wine announced the sale of Rosemount and two other labels to the Oatley family.
- Buyer
- Oatley family
- Seller
- Treasury Wine Estates
- Labels sold
- Rosemount, Ingoldby Wines and Secret Stone
- Sale price
- Undisclosed
- Earlier purchase price
- $1.5 billion
- Earlier purchase timing
- 25 years ago
Sources
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