Business · Companies · 8 hrs ago
Chinese premium car brand Avatr plans Spanish launch in 2027
Avatr, the premium car brand owned by Chinese manufacturer Changan, plans to enter Spain in the first half of 2027.
Spain and Norway will be its first European markets, with the Avatr 06T and 07L set to be the first models there.
The company plans to launch six cars over the next three years, including SUVs and shooting-brake models.
Changan already sells cars in Spain under its Deepal brand.
Avatr says it chose Spain partly because Chinese car brands have found a receptive market and local sales and service networks are well established.
Around 40 Chinese car brands already sell vehicles in Spain, together accounting for 15% of new car sales.
Avatr is selecting dealers and local partners as it prepares for the launch.
Chinese carmaker Changan plans to launch its premium Avatr brand in Spain in the first half of 2027.
Spain and Norway will be Avatr’s first European launch markets.
The first Spanish models are expected to be the Avatr 06T and 07L.
Avatr plans to introduce six passenger cars over the next three years.
The company is selecting dealerships and local partners in Spain.
- Who
- Changan’s premium car brand Avatr.
- What
- Avatr plans to launch in Spain with the 06T and 07L, and introduce six passenger cars over three years.
- When
- The launch is planned for the first half of 2027.
- Where
- Spain; Norway is also named as a European launch market.
- Why
- Avatr cited the positive reception of other Chinese brands in Spain and the country’s established local sales, service and partner networks.
This story does not have two clearly opposing sides.
Changan announced Avatr’s Spanish and Norwegian launches at the Paris Motor Show.
Avatr is scheduled to launch in Spain with the 06T and 07L.
- First Spanish launch
- First half of 2027
- Initial models
- Avatr 06T and 07L
- Planned model range
- Six passenger cars over three years
- Other European launch market
- Norway
- Global presence
- 70 countries and regions, with more than 280,000 customers
What people are saying
In 2027, Norway and Spain will be Avatr’s European launch markets, where the Avatr 06T and 07L will make their European debut, officially beginning a new chapter for Avatr in Europe
Luxury is evolving. It is no longer only about what surrounds us, but about what makes us feel. For Avatr, ‘Emotive Luxury’ brings together design, intelligence and human emotion to create intuitive and deeply human experiences
Europe will be a pillar of the brand’s long-term international growth
Sources
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