Business · Companies · 2 hrs ago
Catalan family accessories business expands into the US market
De La Mur is a family-run accessories business based in Granollers, Catalonia.
David Delaurens and Montse Murciano started making cushions for their home-decoration shops, but after the 2008 economic crisis forced two shops to close, they added bags, washbags and aprons.
Their daughters, Jana and Ivet, joined the business, which they founded as the De La Mur brand in 2015.
The company now employs about 60 people and makes annual sales of five million euros.
Its products are sold mainly through other retailers, and they are now available in 400 US stores, making the United States its second-largest market after Spain.
The company has also expanded sales in European countries including France, Portugal, Italy and the United Kingdom.
It has enlarged its Granollers facilities and aims to keep growing abroad and increase sales.
The Catalan family business De La Mur has opened a company in the United States to sell its accessories there.
Its products are now sold in 400 US stores, making the country its second-largest market after Spain.
The company was founded in 2015 by David Delaurens, Montse Murciano and their daughters, Jana and Ivet.
De La Mur reports annual revenue of five million euros and employs about 60 people in Granollers.
The family says it wants to innovate, expand production and continue growing abroad.
- Who
- De La Mur, a family accessories business founded by David Delaurens, Montse Murciano and their daughters Jana and Ivet.
- What
- The company has opened a business in the United States to sell its accessories.
- When
- It has recently opened the US company. The article was published on 12 October 2026.
- Where
- The company is based in Granollers, Catalonia, and is expanding into the United States.
- Why
- To sell its accessories in the US market and continue growing abroad.
This story does not have two clearly opposing sides.
This is our great source of income
Our priority now is to innovate. Especially in the world of fashion, you always have to do different things
The economic crisis forced the family to close two of its three home-decoration shops and redirect its business.
The family founded De La Mur, combining its surnames for the brand name.
A nephew managed the company’s US expansion from New York, and its products reached 400 US stores.
The company expanded its Granollers facilities to accommodate more production.
- Annual revenue
- Five million euros
- US presence
- Products in 400 stores
- Employees
- About 60 in Granollers
- Production site
- A 2,000-square-metre industrial facility in Granollers
- Founded
- 2015
Sources
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