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Bayer CEO urges technology access and crop diversification for India

Bayer CEO urges technology access and crop diversification for India
‘Indian farmer should not be deprived of any technology,’ Q&A with Simon Wiebusch, managing director and CEO, Bayer Crop Science · financialexpress.com

Simon Wiebusch leads Bayer Crop Science in India.

He said farmers should be able to use useful technologies, including some types of genetically modified crops.

He believes unclear approval timelines can make companies hesitant to invest.

He also said Indian farming could use less water and become more profitable.

One idea is to use direct-seeded rice instead of some traditional methods.

Farmers could also grow more pulses and corn alongside rice.

Bayer supports farmers through Better Life Farming centers that offer advice and connections to buyers.

The company is also developing hybrid seeds designed to handle conditions such as limited water.

Key facts

Bayer’s farmer reach
The company is associated with more than 30 million smallholder farmers.
Better Life Farming centers
Bayer has about 1,600 centers in India.
Program launch
The Better Life Farming alliance was launched in 2018.
Alliance partners
Bayer, International Finance Corporation, Netafim and Yara.
Current center locations
The centers operate primarily in Odisha, Jharkhand and eastern Uttar Pradesh.
Hybrid rice share
Hybrid rice accounts for about 7-8% of India’s total rice-growing area.
Seed strategy
Bayer is focusing on hybrid seeds and is launching the first hybrid from its newer precision-breeding pipeline.

Sources

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