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Range Rover Electric Debuts as JLR’s £154,070 Luxury SUV
Jaguar Land Rover has made its first fully electric Range Rover.
It is a very large and expensive luxury SUV, costing at least £154,070.
The vehicle can drive for up to 372 miles after charging.
It can also move quickly, reaching 62mph in about 4.5 seconds.
Unlike many electric cars, it is designed to travel off-road.
It can climb steep slopes and drive through water up to 900mm deep.
The car was launched about a year later than planned.
JLR hopes it will help the company move away from petrol and diesel vehicles.
Some people may still question the environmental impact of such a large and heavy SUV.
JLR has unveiled its first fully electric Range Rover, priced from £154,070.
The 550bhp SUV can travel up to 372 miles and reach 62mph in about 4.5 seconds.
Its 118.5kWh battery and two electric motors enable it to wade through 900mm of water.
The model arrives roughly a year later than originally planned amid falling profits and operational disruption at JLR.
Battery and drive units will be made in Wolverhampton, while final assembly will take place in Solihull.
- Who
- Jaguar Land Rover and its Range Rover marque.
- What
- The company unveiled the Range Rover Electric, its first fully electric Range Rover.
- Where
- The battery and electric drive units will be produced in Wolverhampton, and the finished vehicle will be built in Solihull.
- When
- At its unveiling, after a launch delay of about one year.
- Why
- JLR is beginning its shift away from petrol and diesel vehicles and needs new products amid falling profits and operational disruption.
Electric transition case
Environmental and market concerns
Luxury electric strategy
Electric transition case
JLR presents the Range Rover Electric as a way to retain luxury, performance and off-road capability while moving away from petrol and diesel power.
Environmental and market concerns
The vehicle costs more than £150,000, so its high price may limit its appeal beyond the luxury-car market.
Environmental impact
Electric transition case
The SUV has zero tailpipe emissions because it uses an electric powertrain.
Environmental and market concerns
Its large size and weight mean that electrification does not remove all environmental concerns associated with large SUVs.
Off-road capability
Electric transition case
JLR says the vehicle can climb 45-degree slopes, respond to wheel slip in as little as 50 milliseconds and wade through 900mm of water.
Environmental and market concerns
The model’s delayed launch and JLR’s recent falling profits and disruption create pressure to prove that buyers will accept an electric version of the traditional Range Rover.
Key facts
- Starting price
- £154,070
- Power
- 550bhp from two 260kW electric motors
- Driving range
- Up to 372 miles
- Battery
- 118.5kWh
- Acceleration
- 0 to 62mph in approximately 4.5 seconds
- Water-wading depth
- Up to 900mm
- Production
- Electric components in Wolverhampton; finished vehicles in Solihull







