1 month ago
Nuvama T20 Mumbai League 2026 Sets Viewership Records
The Nuvama Private T20 Mumbai League in 2026 broke viewership records, with over 3.8 billion minutes watched on TV and digital platforms.
The league, which features big cricket stars, also launched its first women's league.
This shows that the league is becoming more popular and is helping to grow women's cricket in India.
The league's president and chairman are happy with the success and plan to keep making the league even better.
The Nuvama Private T20 Mumbai League 2026 achieved its highest-ever audience reach with over 3.8 billion minutes of watch time.
The league recorded over 65 million television viewers and a 61% increase in television watch time.
Digital views on JioHotstar increased by 66%, highlighting the league's growing popularity.
The inaugural Nuvama Private T20 Mumbai Women’s League was launched, reinforcing MCA’s commitment to women's cricket.
The league generated over 158 million social media views, underscoring its growing digital footprint.
- Who
- Mumbai Cricket Association (MCA), JioStar, Suryakumar Yadav, Shreyas Iyer, Ajinkya Rahane, Shivam Dube, Shardul Thakur, Sarfaraz Khan, Tushar Deshpande
- What
- Nuvama Private T20 Mumbai League 2026 viewership records and the launch of the women's league
- Where
- Mumbai, India
- When
- 2026
- Why
- To showcase Mumbai's cricketing depth, strengthen the sporting ecosystem, and promote women's cricket
League Growth
Women's Cricket Development
League Popularity
League Growth
The league has seen significant growth in viewership and fan engagement, solidifying its position as a leading domestic T20 competition.
Women's Cricket Development
The introduction of the women's league has created new opportunities for emerging female cricketers and strengthened the women's cricket ecosystem.
Key facts
- Total Watch Time
- 3.8 billion minutes
- Television Reach
- Over 65 million viewers
- Television Watch Time Growth
- 61%
- Digital Views on JioHotstar
- 66% increase
- Social Media Views
- 158 million
- MCA President
- Ajinkya Naik
- T20 Mumbai League Governing Council Chairman
- Rajdip Gupta
Quotes
Ajinkya Naik
MCA President
“Record-breaking viewership across television and digital platforms, coupled with the encouraging response to the women’s league, shows the growing strength of the tournament as a premium domestic cricket property. These numbers reflect the quality of the cricket, the success of our broadcast and marketing efforts and, most importantly, the strong connection fans have built with the league.”
freepressjournal.in
“The T20 Mumbai League has evolved into an important platform for showcasing Mumbai’s cricketing depth while strengthening the city’s sporting ecosystem. The record viewership this season reflects the growing appeal of the league and validates our efforts to create a high-quality competition that resonates with fans across the country.”
freepressjournal.in
Sources
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