2 weeks ago
Gen Z Duo Builds Digital Empire From ₹6,000 Rented Room
Two college friends in India named Daimini and Harshit wanted to try something on their own.
In 2019, they rented a small room for ₹6,000 a month and started a blog.
They had no money saved, no teacher, and no big plan — they just learned marketing by doing it.
Today they run two companies.
One helps people learn digital marketing, and the other helps businesses grow online.
More than 40,000 students learn from them every month, and over 2 million people follow their content online.
Big companies like Meta, Adobe, Flipkart and Amazon have worked with them.
For India's Independence Day, they are offering a big discount on their courses.
Their message is that freedom can start with just two people deciding to begin.
Daimini and Harshit started in 2019 with no investment, no mentor, and a rented room costing ₹6,000 a month in Bhopal.
The duo built two businesses: Marketian, an ed-tech platform for marketers, and Wincible, a digital marketing agency.
More than 40,000 students learn from Marketian every month, and its content has attracted over 2 million followers.
They have collaborated with brands including ChatGPT, Adobe, Flipkart, Amazon and Emergent, and currently work with Meta.
Marketian is celebrating Independence Day with a 60% discount on all curricula under the theme 'Independent India, Independent Skills.'
- Who
- Daimini and Harshit, two college students from Bhopal who co-founded Marketian and Wincible.
- What
- They built a digital marketing and ed-tech business empire, starting from a ₹6,000-a-month rented room and a blog.
- Where
- Bhopal, Madhya Pradesh, India.
- When
- Started in 2019; the story is reported seven years later.
- Why
- They wanted the freedom to build something of their own in a creative field and discovered a love for digital marketing.
Key facts
- Founders
- Daimini and Harshit
- Year started
- 2019
- Starting point
- No investment; a rented room costing ₹6,000 a month and a blog
- Businesses
- Marketian (ed-tech for marketers) and Wincible (digital marketing agency)
- Monthly students
- Over 40,000
- Community size
- Over 2 million followers
- Brand collaborations
- ChatGPT, Adobe, Flipkart, Amazon, Emergent; currently working with Meta
- Independence Day offer
- 60% off on all Marketian curricula
Quotes
Daimini and Harshit
Founders of Marketian and Wincible, Bhopal college students
“We wanted to be in creative fields. We tried a lot of things before discovering our love for digital marketing.”
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