5 days ago
Zomato and Blinkit's Hilarious Ad War
Zomato and Blinkit, two companies under the same parent company, Eternal, had a funny argument in a newspaper ad.
They pretended to be siblings fighting over whether it's better to cook at home or order food.
Zomato said ordering is easier, while Blinkit said cooking is better.
They joked about things like sending Rakhi gifts and eating sweets.
It was a fun way to talk about their services and make people laugh.
In the end, the real winner is probably the person who doesn't have to do the dishes!
Zomato and Blinkit engaged in a humorous ad war in a newspaper, portraying themselves as bickering siblings.
The debate started with Zomato asking why cook when you can order, to which Blinkit responded why order when you can cook.
The exchange escalated into a playful family drama, including references to Raksha Bandhan and sibling arguments.
Both companies are under the same parent company, Eternal, making the rivalry more of an internal joke.
The ads highlight the consumer dilemma of choosing between cooking at home and ordering food.
- Who
- Zomato and Blinkit, both under the parent company Eternal
- What
- A humorous ad war in the form of a sibling rivalry
- Where
- Newspaper advertisements
- When
- Not specified
- Why
- To promote their respective services and engage with customers in a fun way
Key facts
- Companies Involved
- Zomato, Blinkit
- Parent Company
- Eternal
- Advertisement Medium
- Newspaper
- Theme
- Sibling Rivalry
- Core Debate
- Cooking vs. Ordering Food
Quotes
Blinkit
Quick-commerce platform and Eternal-owned sister brand of Zomato
“Why order when you can cook???”
businesstoday.in
“Bhai behen mein toh chalta hai”
businesstoday.in
Sources
Related news
Bengaluru Man Says Zomato Pav Bhaji Came With Smoked Beedi
Ownly, magicpin push for larger India food delivery share
Macquarie Keeps Eternal and Swiggy Underperform Amid Quick-Commerce Growth
Food platforms agree to restaurant-approved discounts to avert boycott
Zepto Raises Free-Delivery Threshold Amid Profitability Push
India-West Indies T20 Tickets in Indore Priced ₹1,000–₹12,500
MSCI Removal Puts Swiggy Shares Under Fresh Selling Pressure
India-Brazil Friendly Tickets Sell Out Amid Kolkata Football Fever
Sumadhura Group Plans ₹2,000 Crore Industrial Logistics Expansion
