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Gold Near ₹1.50 Lakh Shifts Indian Jewellery Buying

Gold Near ₹1.50 Lakh Shifts Indian Jewellery Buying
₹1.50 lakh gold tests Indian consumers: Lightweight jewellery gains traction · businesstoday.in

Gold is still expensive for many people in India.

Its price recently fell after rising quickly.

Some shoppers may use the drop to buy jewellery they had delayed purchasing.

Others are choosing lighter jewellery or exchanging old gold to spend less upfront.

Retailers are stocking up before the festive season.

Chauhan expects wedding and festive demand to stay steady, but says buyers will consider what they can afford.

Gold prices can also move when US interest rates, the dollar or the rupee change.

For people buying gold as an investment, Chauhan suggests spreading purchases over time instead of trying to guess the lowest price.

Key facts

Gold price cited
Around ₹1.50 lakh per 10 grams
Domestic price influences
The rupee and import duties
Reported buyer adaptations
Lightweight jewellery, lower-carat products and gold exchanges
Seasonal demand outlook
Chauhan expects festive and wedding demand to remain steady
Factors linked to global gold prices
US interest rates and the dollar
Investment approach suggested
Buy in stages rather than trying to identify the exact market bottom

Quotes

Chauhan

A commentator quoted on gold prices and consumer demand.

“While volumes may remain broadly steady, higher gold prices can support the overall value of sales.”
businesstoday.in
“The recent fall is largely a correction after the sharp rally we saw earlier.”
businesstoday.in

Sources

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