Business · Companies · 1 day ago

India’s film industry faces pressure from streaming and falling cinema attendance

India’s film industry faces pressure from streaming and falling cinema attendance

India’s film industry, including Hindi-language Bollywood, makes more than 1,000 films a year.

Productions also come from studios in cities such as Noida, Chennai and Hyderabad, and use languages including Telugu, Tamil and Kannada.

This variety gives filmmakers several sources of income and makes the industry less reliant on one market.

But streaming services such as Netflix and Amazon are changing the business, and cinema audiences are falling.

At the same time, filmmakers face rising costs to meet international standards in areas such as 3D and IMAX.

The industry needs new ways to raise money, and researchers say it may need to focus investment on fewer, larger films.

The article does not say what changes will be made next.

Digging into the financing problem matters because Indian films also reach audiences outside India, including China and the Indian diaspora.

Sources

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