Business · Companies · 2 hrs ago
Wave plans R$100 million investment for 10 gyms in Santa Catarina
Wave, a premium gym chain based in Santa Catarina, plans to invest R$100 million over the next three years to open 10 more locations along the state’s coast.
The new gyms are planned for Bombinhas, Porto Belo, Camboriú, Balneário Camboriú, Itajaí and Navegantes.
Founded in 2000, Wave currently has seven locations in five coastal cities in the state.
Its premium model includes services such as personal training, nutrition guidance and physiotherapy.
The company expects its number of members to rise from 15,000 to 50,000 and annual revenue to grow from R$50 million to R$120 million.
Wave says the expansion will be funded partly with its own resources, and the new gyms will occupy properties it owns.
Wave plans to invest R$100 million over the next three years to open 10 gyms in coastal cities in Santa Catarina.
The company expects the expansion to increase its student count from 15,000 to 50,000.
It also expects annual revenue to rise 140%, from R$50 million to R$120 million.
The new gyms are planned for Bombinhas, Porto Belo, Camboriú, Balneário Camboriú, Itajaí and Navegantes.
Wave currently operates seven gyms in the state.
- Who
- Wave, a premium gym chain from Santa Catarina.
- What
- It plans to invest R$100 million to open 10 more gyms.
- When
- Over the next three years.
- Where
- Coastal cities in Santa Catarina, Brazil.
- Why
- The company sees room to expand as consumers increasingly connect physical activity with health, prevention, longevity and quality of life.
This story does not have two clearly opposing sides.
This story does not have a timeline yet.
- Planned investment
- R$100 million
- Expansion period
- Three years
- New gyms
- 10
- Current gyms
- 7
- Expected student count
- From 15,000 to 50,000
- Expected annual revenue
- From R$50 million to R$120 million
What people are saying
We see a consumer who has come to view physical activity more broadly, linked to health, prevention, longevity and quality of life.
That is exactly where we see room to expand our operations.
Sources
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