Entertainment · Books & Arts · 4 hrs ago
São Paulo exhibitions look back at 30 years of fashion week
Two exhibitions in São Paulo are looking back at the history of São Paulo Fashion Week ahead of its 61st edition.
The shows were curated by Paulo Borges, who created the event.
At the Instituto ViaFoto, stylist and hatmaker Davi Ramos presents looks from 22 brands, with pieces dating from 2002 to 2024.
Each look is paired with a hat made by Ramos and a new portrait by Gustavo Ipolito.
The exhibition also includes images by 18 photographers and features brands from across Brazil.
At the Mula Preta space, photographer Fernanda Calfat presents 63 images from 25 years of work, much of it documenting the fashion week.
Together, the shows preserve the clothes and images, and recognize the people, that have shaped three decades of the event.
Two exhibitions in São Paulo look back at the people, clothes and images that shaped three decades of the city’s fashion week.
Both shows were curated by Paulo Borges, who created the event.
“Moda Entre Olhares,” by Davi Ramos, displays looks from 22 brands that appeared at the event.
The pieces in Ramos’s exhibition date from 2002 to 2024 and are paired with hats and new portraits.
Fernanda Calfat’s “Reflexos” presents 63 images from her 25-year career, many taken at São Paulo Fashion Week.
- Who
- Stylist and hat-maker Davi Ramos and photographer Fernanda Calfat are presenting the exhibitions. Paulo Borges curated both.
- What
- Two exhibitions revisit the history of São Paulo Fashion Week through clothing and photographs.
- When
- They opened in the days before the 61st edition of São Paulo Fashion Week. The article was published on October 12, 2026.
- Where
- The shows are at Instituto ViaFoto in Largo da Batata and at Mula Preta in Jardins, both in São Paulo.
- Why
- They look back at the clothes, images and people behind the event’s three decades.
This story does not have two clearly opposing sides.
Fui a tantas exposições que a minha maior vontade era fazer uma própria, em homenagem à moda com os estilistas brasileiros.
Eu procurei ser fiel a cada marca.
A identidade do brasileiro é múltipla.
Essa sombra, para mim, é o DNA dessa aura criativa.
This story does not have a timeline yet.
- Exhibitions
- Moda Entre Olhares” and “Reflexos
- Curator
- Paulo Borges
- Moda Entre Olhares brands
- 22
- Moda Entre Olhares pieces
- From 2002 to 2024
- Reflexos images
- 63 photographs from 25 years of work
- São Paulo Fashion Week edition
- 61st edition
Sources
Related news
Sacha Baron Cohen to star in Tarantino’s first West End play
Pumpkinferno returns to Dynamic Earth with more than 7,000 pumpkins
Tarek Atoui fills Tate Modern’s Turbine Hall with sound and sculpture
Frieze London grows to 176 galleries from 43 countries
HBO is developing an eight-episode Crazy Rich Asians series
Two galleries will pair works by Leonora Carrington and Cecilia Vicuña
London gallery shows share an uncanny quality
Anne Carson wins 2026 Nobel Prize in Literature
Sacha Baron Cohen to star in Tarantino’s first stage play
Ian Rankin says he turned down a chance to write a James Bond novel
Artists turn videos from retired Google AI model into new work
