Entertainment · Gaming · 2 hrs ago
Xbox says original games remain important alongside major franchises
Xbox says it is not giving up on original games, known as original intellectual property, or IP.
Asha Sharma says original IP is important to the company.
The comments come as Xbox is also doubling down on its biggest franchises.
Sharma said Xbox will not survive by only revisiting the past.
The statement signals that Xbox sees original games as important to its future.
No specific new games or plans were announced.
Xbox says original games remain important alongside its major franchises.
The company is doubling down on its biggest franchises.
Asha Sharma insists that original intellectual property is important.
Sharma said Xbox would not survive if it only revisited the past.
- Who
- Xbox and Asha Sharma.
- What
- Xbox says original games remain important alongside its major franchises.
- When
- Published October 13, 2026; when the comments were made is not stated.
- Where
- Not stated.
- Why
- Sharma said Xbox would not survive if it only relied on the past.
This story does not have two clearly opposing sides.
This story does not have a timeline yet.
- Company
- Xbox
- Speaker
- Asha Sharma
- Published
- October 13, 2026
- Strategy
- Doubling down on its biggest franchises while saying original IP is important
What people are saying
We won’t survive if we only relive the past
Sources
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