6 days ago
India Orders Telecom Action Against AI-Flagged Spam Callers
India’s telecom regulator has issued new rules to fight spam calls.
Phone companies must act when their AI systems identify a likely spammer, even if nobody complains.
They must share information and check whether the same sender controls other phone connections.
If at least five caller identities are linked to the sender within 10 days, action can be taken.
A first violation can stop outgoing calls for 15 days.
Later violations can disconnect the sender’s telecom resources for one year and place the sender on a blacklist.
Call-management apps such as Truecaller cannot tag or block certain government-designated number series.
People can still block or filter calls themselves, while new rules also cover automated business calls and promotional-message preferences.
TRAI requires telecom operators to act against AI-flagged suspected spammers without waiting for consumer complaints.
Operators must share flagged-call details within two hours and identify linked KYC details within one business day.
A first violation can trigger a 15-day outgoing-service ban across the sender’s telecom resources.
Subsequent violations can lead to one-year disconnection, blacklisting and denial of new telecom resources.
The rules also restrict call-management apps from tagging certain government-designated number series and introduce changes for A2P calls and promotional messages.
- Who
- The Telecom Regulatory Authority of India, telecom operators, suspected spammers and call-management applications.
- What
- TRAI notified rules requiring action against AI-identified suspected spammers and changing requirements for call tagging, A2P calls and promotional communications.
- Where
- Across telecom operators and networks in India.
- When
- The notification was published on September 29, 2026; implementation will occur in phases over 30 to 90 days.
- Why
- To address suspected spam communications and regulate related commercial-call and promotional-message practices.
Key facts
- Regulator
- Telecom Regulatory Authority of India (TRAI)
- Information-sharing deadline
- The receiving operator must share details of an AI-flagged suspected spam call within two hours.
- KYC identification deadline
- The originating access provider must identify and share the sender’s unique KYC identifiers within one business day.
- First violation
- Outgoing services for all of the sender’s telecom resources can be barred for 15 days.
- Subsequent violations
- All telecom resources can be disconnected for one year, with the sender blacklisted and denied new resources.
- A2P call charge
- A terminating access provider may charge the originating access provider up to Rs. 0.05 per minute.
- Promotional-call blocking
- Subscribers can text BLOCK PROMO to 1909 to block promotional communications across categories.
Quotes
TRAI notification
Regulatory notification issued by the Telecom Regulatory Authority of India
“For subsequent instances of violations, - (i) all telecom resources, including PRI/SIP trunks, SIMs etc. of the Sender shall be disconnected by all the Access Providers for one year, irrespective of whether those telecom resources were actually used or not in making such communications.”
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“BLOCK PROMO option shall block only promotional types of Commercial Communications for all categories of content, mode, time band and day types but shall not block transaction and service type of Commercial Communications and Government Communications.”
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