1 week ago
Jaipur Siblings Turn Rs 5,000 Candle Hobby Into Gifting Business
Unnati and Udit are siblings from Jaipur who started making candles at home.
They spent about Rs 5,000 on supplies and learned how to make candles from videos and a workshop.
Their first attempts were messy and sometimes damaged kitchen utensils.
A company later ordered about 200 candles for Diwali.
This showed them that people might pay for their hobby.
They created a business called GiftwithTwist, which sells candles and other personalised gifts.
The siblings kept their other jobs while working on the business together.
They sometimes argue, but they put disagreements aside when customer orders are due.
They now say the business earns a profit and has fulfilled an order for about 500 candles for Dubai.
Unnati and Udit Khandelwal began making candles at home in June 2023 after their parents encouraged them to try a creative activity.
They invested roughly Rs 5,000, learning through online videos, a workshop and trial-and-error experiments.
A corporate Diwali order for about 200 candles helped transform their hobby into the GiftwithTwist side business.
The venture now sells personalised gifts, candles, hampers and corporate offerings, including a recent order of around 500 candles for Dubai.
The siblings say the business is profitable, with estimated net profit of Rs 10,000 to Rs 20,000 reinvested into growth.
- Who
- Jaipur siblings Unnati Khandelwal, 24, and Udit Khandelwal, 20.
- What
- They turned a home candle-making hobby into GiftwithTwist, a personalised gifting business.
- Where
- The business began in the Khandelwal family kitchen in Jaipur and now serves customers across India, including a recent Dubai order.
- When
- They began making candles in June 2023; their first major order arrived around Diwali 2023.
- Why
- Their parents encouraged them to try something creative, and customers’ interest showed them the hobby could become a viable side business.
Key facts
- Founders
- Unnati and Udit Khandelwal
- Business
- GiftwithTwist
- Initial investment
- Roughly Rs 5,000
- First major order
- About 200 candles for a corporate Diwali client
- Recent order
- Around 500 customised candles packed for Dubai
- Estimated net profit
- Around Rs 10,000 to Rs 20,000
- Current offerings
- Handcrafted scented candles, personalised gifts, festive hampers, return gifts and corporate gifting solutions
Quotes
Unnati Khandelwal
Jaipur entrepreneur and co-founder of GiftwithTwist
“A candle feels like a very personal and meaningful gift. It brings a sense of calm and positivity, too, which is what makes it special.”
thebetterindia.com
“It is not important that you should have a space or proper raw materials. You can start small and with a smaller budget.”
thebetterindia.com
Sources
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