3 weeks ago
Victoria Woos Indian Travellers With Wellness And Culture Offerings
Victoria is a state in Australia that loves welcoming visitors from India.
Around 200,000 Indian people visit Victoria every year.
They help the local economy by spending about 700 million dollars.
Tourism leaders are trying to get even more Indian visitors to come.
Most visitors fly into Melbourne from Mumbai or Delhi.
In Melbourne, people can enjoy art shows, tennis, car races, and big concerts.
A special 900-kilometre trail of hot springs lets people relax in warm water.
The first big hot springs resort was started by Charles Davidson in 2005.
The whole trail should be finished for tourists by 2030.
Victoria wants Indian families to come for fun, culture, and relaxation.
India brings about 200,000 people a year to Victoria, contributing roughly $700 million to the state's economy.
Visit Victoria CEO Brendan McClements outlined new opportunities for Indian travellers during a recent visit to Mumbai.
Melbourne remains the gateway for Indian travellers, aided by direct flights from Mumbai and Delhi.
The Great Victorian Bathing Trail, a 900km route of hot springs, mineral springs and sea baths, is expected to be a fully developed tourism product by 2030.
Peninsula Hot Springs, founded by Charles Davidson in 2005 on the Mornington Peninsula, is Australia's first geothermal resort.
- Who
- Visit Victoria CEO Brendan McClements, Indian travellers, and Charles Davidson, founder of Peninsula Hot Springs.
- What
- Victoria is promoting wellness and culture experiences, including hot springs, marquee events and the Cartier exhibition, to attract Indian travellers.
- Where
- Victoria, Australia, centred on Melbourne and the Mornington Peninsula, extending to Daylesford, Warrnambool and Metung.
- When
- Announced during a recent visit to Mumbai; the Cartier exhibition runs until October 4, 2026, and the bathing trail is expected to be fully developed by 2030.
- Why
- India is one of Victoria's top three source markets, bringing about 200,000 visitors and $700 million to the economy each year.
Key facts
- Indian visitors per year
- About 200,000
- Annual economic contribution
- About $700 million
- Market ranking
- Top three source market for Victoria
- Average leisure trip length
- 10-14 days
- Great Victorian Bathing Trail length
- 900 km
- Peninsula Hot Springs founded
- 2005
- Cartier exhibition end date
- October 4, 2026
- Trail fully developed target
- 2030
Quotes
Brendan McClements
CEO, Visit Victoria
“They are sophisticated travellers with a significant amount of money invested in travel; they have tailored agents who deal with high‑net‑worth individuals and are exclusively working for them.”
freepressjournal.in
“India brings in about 200,000 people a year to Victoria. It gives about $700 million to the Victorian economy. It’s one of our top three source markets.”
freepressjournal.in
Sources
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