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Flam Raises $40 Million to Expand AI Interactive Content

Flam Raises $40 Million to Expand AI Interactive Content
Flam raises $40 million in Series B led by QED Investors · livemint.com

Flam is a company that helps brands make interactive digital content.

It raised $40 million from investors in a new funding round.

The company will use the money to improve its AI, develop more products and sell to businesses around the world.

Flam says more than 100 companies use its products, including Google, Reliance and Hyundai.

Its tools can turn ordinary media into 3D, mixed-reality and AI-powered experiences.

People can use these experiences through smartphone cameras without downloading an app.

Flam currently does about half of its business in India and half internationally.

The company wants to reach $100 million in yearly recurring revenue within the next 18 to 24 months.

Key facts

Series B funding
$40 million
Lead investor
QED Investors
Total equity funding
$62.5 million
Enterprise customers
More than 100, including Google, Reliance and Hyundai
Revenue target
$100 million in annual recurring revenue within 18–24 months
Business split
Approximately 50% India and 50% international markets
Previous equity funding
$22.5 million, including a $14 million round in April 2025

Quotes

Shourya Agarwal

Founder of Flam

“We think interactive is the next default for the internet. The demand was always there. The technology wasn’t. We have made interactivity effortless to build and deploy at enterprise scale.”
livemint.com
“Almost every frontier AI content company we see is optimizing what already exists. Flam pointed at something else: how much of the content ecosystem is still untouched.”
livemint.com

Sources

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