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Vijayawada Prepares for National SARAS Aajeevika Mela This October
Vijayawada is getting ready for a large fair called the SARAS Aajeevika Mela.
It will take place at Punnami Ghat from October 13 to 31.
The fair is expected to have as many as 600 stalls.
Women in self-help groups from across the country will bring products to show and sell.
Visitors can see handicrafts, handloom goods and items connected to different States’ traditions.
The district administration says the fair can help artisans reach more customers.
President Droupadi Murmu and other prominent guests are expected to attend.
The fair will happen at the same time as two other major local events.
The national-level SARAS Aajeevika Mela is scheduled at Punnami Ghat in Vijayawada from October 13 to 31.
District Collector Dr G Lakshmisha said up to 600 stalls will be set up by participants from across India.
The mela will give women self-help group members a platform to display and sell their products.
Handicrafts, handloom products and rural traditions from different States will be showcased.
The mela will coincide with the Sri Durga Malleswara Swamy Varla Devasthanam Dasara festivities and Vijayawada Utsav.
- Who
- Women members of self-help groups and rural artisans from across India will participate; President Droupadi Murmu is expected to attend.
- What
- A national-level SARAS Aajeevika Mela with up to 600 stalls.
- Where
- Punnami Ghat, Vijayawada, NTR district.
- When
- October 13 to 31; the year is not specified in the article.
- Why
- To promote rural artisans and their handicrafts, handloom products and traditional goods, and to help self-help groups reach wider markets.
Key facts
- Event
- SARAS Aajeevika Mela
- Dates
- October 13–31; year not specified
- Venue
- Punnami Ghat, Vijayawada
- Planned stalls
- Up to 600
- Organisers
- The Central and State governments
- Concurrent events
- Sri Durga Malleswara Swamy Varla Devasthanam Dasara festivities and Vijayawada Utsav
- Expected guest
- President Droupadi Murmu










