1 week ago
Yes Madam Expands Home Salon Services Through Standardisation
Yes Madam is a company that sends trained beauty professionals to people’s homes.
Its founders started the business after their family members experienced skin irritation from home salon services.
They learned that customers often could not tell which products were being used.
The company uses small, single-use product portions to make services cleaner and easier to check.
It also tries to give beauty professionals better ways to earn money.
The business began with pamphlets and handwritten bookings in Ghaziabad in 2016.
It later built a website and technology platform.
Yes Madam says it is profitable and now operates in more than 55 cities.
It recently raised Rs 50 crore from an Info Edge fund to support its growth.
Aditya and Mayank Arya founded Yes Madam after concerns about product transparency and hygiene in at-home salon services.
The company began in Ghaziabad in December 2016 using pamphlets, local outreach and manually recorded bookings.
Yes Madam uses trained professionals and single-use, monodose products for salon and wellness services.
The company reported Rs 195 crore in operating revenue in FY26 and remained profitable while growing 100% year-on-year for three consecutive years.
Yes Madam now serves more than 350,000 monthly bookings across over 55 cities through a network of more than 10,000 professionals.
- Who
- Brothers Aditya Arya and Mayank Arya founded Yes Madam, an at-home beauty and wellness platform.
- What
- Yes Madam provides home salon treatments through trained professionals and standardized, single-use products.
- Where
- It started in Ghaziabad and now operates across more than 55 cities.
- When
- The company began in December 2016; it reported its FY26 operating revenue and raised its first institutional funding round this year.
- Why
- The founders wanted to improve product transparency, hygiene and service consistency for customers while increasing earning opportunities for beauty professionals.
Key facts
- Founding date
- December 2016
- Starting location
- Ghaziabad
- FY26 operating revenue
- Rs 195 crore
- Growth
- 100% year-on-year growth for three consecutive years
- Monthly bookings
- More than 350,000
- Professional network
- More than 10,000 service professionals
- Funding
- Rs 50 crore Series A from Info Edge’s growth fund
Quotes
Aditya Arya
Co-founder of Yes Madam and former Merchant Navy professional
“I knew that stepping away from a stable career was going to come with major challenges, but I also believed that the biggest rewards come from taking the biggest risks.”
financialexpress.com
“They were concerned because I was leaving behind a stable career in the Merchant Navy, where I was earning around `8-10 lakh monthly”
financialexpress.com











