1 hr ago
Apple Plans Biggest-Ever Wave of New Products Under Ternus
Apple is getting ready to release many new kinds of gadgets.
John Ternus, the company’s new chief executive, is expected to present some of them at a September 9 event.
The biggest new product may be an iPhone that folds open like a small book.
Apple is also planning new watches, earbuds, computers, iPads and home devices.
Some future earbuds and glasses may use cameras to help with artificial-intelligence tasks.
Apple is working on a smart-home hub with a screen that can control devices and support video calls.
Later, the company may make a robot version of that hub and new augmented-reality glasses.
Some products are still only being tested, so their schedules could change or they could be canceled.
The plans are intended to begin a new period of product innovation under Ternus.
Apple’s September 9 event is expected to introduce new iPhones, Apple Watches and other devices.
The reported centerpiece is a foldable iPhone, potentially priced above $2,000 and featuring an interior display.
Planned products include touch-screen OLED MacBooks, an OLED iPad mini and a screen-equipped smart-home hub.
Apple is developing camera-equipped AirPods, smart glasses, home-security devices and redesigned wearables for 2027.
Longer-term projects include robotic home hubs, lighter Vision Pro headsets, larger foldables and augmented-reality glasses.
- Who
- Apple, led by Chief Executive Officer John Ternus, with products largely developed by Ternus’ team while Tim Cook was CEO.
- What
- Apple is preparing a broad wave of new and updated devices, including a foldable iPhone and new AI-enabled products.
- Where
- The September 9 event’s location is not specified; Apple is based in Cupertino, California.
- When
- The first announcements are expected at the September 9 “Surprise and Shine” event, with additional products planned from 2026 through 2029 and beyond.
- Why
- Apple is beginning a new product-innovation phase and expanding into new device categories, including smart-home products, AI wearables and augmented reality.
Key facts
- Leadership transition
- John Ternus became CEO on September 1, shortly before Apple’s September 9 event; Tim Cook had been CEO when the products were conceived and developed.
- Foldable iPhone
- The reported first foldable iPhone may have a large internal screen, a smaller external display and a price above $2,000.
- 2026-2027 expansion
- Planned products include touch-screen OLED MacBook Pro models, an OLED iPad mini, a smart-home hub and camera-equipped AirPods.
- AI features
- Siri AI is expected to come to products including Apple Watch, Apple TV, HomePod mini and the smart-home hub.
- Smart glasses
- Apple is developing glasses without displays that could support calls, music, photography, video and AI-related tasks.
- Long-term projects
- Apple is exploring a robotic home hub, a lighter Vision Pro, a camera pendant, larger foldable iPhones and augmented-reality glasses.
- Uncertainty
- The reported plans and timelines may change, and some products could be delayed or canceled.
Quotes
John Ternus
Apple chief executive officer who is overseeing the company’s next product launches
“I’m just as excited about what lies beyond that, including the incredible products already in the works and the ones we haven’t even imagined yet.”
deccanchronicle.com
“I am so excited about everything we have in store. We have a huge launch next week that’s going to be phenomenal.”
deccanchronicle.com
Sources
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