1 hr ago
Snapchat Launches Plans Feature to Organize Private Friend Gatherings
Snapchat has created a new tool called Snapchat Plans.
It helps friends organize events without leaving the app.
People can invite friends and see who plans to attend.
Events can include up to 200 invited people.
The events are private and invite-only.
A My Plans section helps users remember their commitments.
Snap says the feature can help turn online conversations into real-life meet-ups.
It may also encourage people to spend more time using Snapchat.
Snapchat Plans lets users organize gatherings, send invitations and collect responses within the app.
Private, invite-only events can include up to 200 friends, with commitments tracked in a new My Plans section.
The feature is designed for meet-ups such as birthday parties and study sessions.
Snap is expanding beyond disappearing posts through products including Snapchat+ and Memories.
Snap will begin selling its first augmented-reality glasses, Specs, for $2,195 on September 16.
- Who
- Snap Inc. and Snapchat users, especially friends organizing group activities.
- What
- Snap launched Snapchat Plans, a set of tools for creating private events, inviting friends and tracking responses.
- Where
- Within the Snapchat app; the article says about one-third of young Snapchat users in the United States make plans through chats.
- When
- The feature was announced on Thursday; Specs will go on sale September 16.
- Why
- To help users turn conversations into in-person gatherings and support Snap’s strategy of distinguishing Snapchat from other social platforms.
Key facts
- Feature
- Snapchat Plans
- Event size
- Up to 200 friends
- Event access
- Private and invite-only
- Planning hub
- My Plans on user profiles
- Example uses
- Birthday parties and study sessions
- Upcoming product
- Specs augmented-reality glasses
- Specs price
- $2,195
- Specs launch date
- September 16
Quotes
Evan Spiegel
Chief executive officer of Snap
“TikTok has trends, Meta has scale, and Snapchat knows the real you. That’s because when something matters in our lives we take a photo, tell a friend, or show up in person. Those are the core behaviors on Snapchat, and part of what makes our service unique.”
deccanchronicle.com
Sources
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