1 hr ago
Chef Harpal Singh Sokhi Invests in Inchi, Targets ₹500 Crore
Melting Pot Food Products makes packaged foods under the Inchi brand.
Chef Harpal Singh Sokhi has joined the company as an investor and brand ambassador.
Inchi sells more than 100 Indo-Chinese food products.
These include noodles, sauces, soups, dips and cooking masalas.
The chef will help create new products and recipes.
He said he wanted to invest because he believed in the company’s plan.
The company says it wants to grow to more than ₹500 crore in five years.
The partnership is intended to help people cook restaurant-style Indo-Chinese food at home.
Melting Pot Food Products has appointed Chef Harpal Singh Sokhi as an investor and brand ambassador for Inchi.
Inchi offers more than 100 Indo-Chinese products, including sauces, noodles, soups, dips, spreads and masalas.
Sokhi will contribute to product innovation, recipe development and culinary strategy beyond promotional activities.
The partnership aims to make restaurant-style Indo-Chinese cooking more accessible to Indian households.
Melting Pot Food Products says it is targeting growth beyond ₹500 crore within five years.
- Who
- Melting Pot Food Products Pvt Ltd and Chef Harpal Singh Sokhi.
- What
- Sokhi has joined Inchi as an investor, brand ambassador and culinary partner.
- Where
- The company is based in Navi Mumbai, Maharashtra, India.
- When
- The announcement was made on September 5.
- Why
- The partnership is intended to support product innovation, expand Inchi’s market position and help the company pursue its stated ₹500-plus-crore growth target within five years.
Key facts
- Company
- Melting Pot Food Products Pvt Ltd
- Brand
- Inchi
- Partnership
- Chef Harpal Singh Sokhi is an investor, brand ambassador and culinary partner.
- Product range
- More than 100 Indo-Chinese products.
- Product categories
- Dips and spreads, noodles, sauces, gourmet and instant soups, and cooking masalas.
- Stated growth target
- More than ₹500 crore within five years.
- Company established
- 2017.
Quotes
Chef Harpal Singh Sokhi
Celebrity chef, restaurateur, investor and Inchi brand ambassador
“With his onboarding and strategic collaboration, we are confident in scaling our operations up to ₹500+ crore in the next 5 years.”
theprint.in
“I didn’t want this to be just another endorsement. I wanted to invest in a brand whose vision I genuinely believed in.”
theprint.in
Sources
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