3 weeks ago
ITC Infotech Expands Multi-Year Technology Partnership With British American Tobacco
Two big companies made a deal to work together for many years.
One company, ITC Infotech, helps other companies with computers and technology.
The other company, British American Tobacco, is also called BAT for short.
BAT asked ITC Infotech to help make its computer systems better and faster.
They will work together in Poland, Romania, and India.
They also want to use smart computer programs called artificial intelligence, or AI.
Working together will help both companies get work done more quickly and improve services.
The leaders of both companies say they are excited about the new partnership.
This is mostly a business story about companies helping each other grow.
ITC Infotech announced a landmark multi-year strategic technology deal with British American Tobacco (BAT).
The expanded partnership covers technology services for BAT across Poland, Romania and India.
ITC Infotech will scale capabilities at BAT's newly launched Future Capabilities Centre in India and support existing tech hubs in Malaysia and Mexico.
The deal strengthens ITC Infotech's footprint and onshore capabilities in Europe to support continued regional growth.
Executives from both firms said the partnership will accelerate AI-enabled innovation, simplify managed services and improve efficiency.
- Who
- ITC Infotech, a global technology services provider, and British American Tobacco (BAT).
- What
- Announced an expanded multi-year strategic technology partnership to accelerate BAT's digital transformation and AI-enabled innovation.
- Where
- Announced from London, United Kingdom and Bangalore, India; technology services will be delivered across Poland, Romania and India.
- When
- Exact date not stated in the article; the announcement was made 'today' at the time of publication.
- Why
- To drive AI-enabled innovation, strengthen skills, improve efficiencies, and streamline BAT's technology operations.
Key facts
- Companies involved
- ITC Infotech and British American Tobacco (BAT)
- Deal type
- Multi-year strategic technology partnership
- Service locations
- Poland, Romania and India
- BAT hubs supported
- Newly launched Future Capabilities Centre in India; existing technology hubs in Malaysia and Mexico
- Focus areas
- AI-enabled innovation, skills strengthening, efficiency, and end-to-end technology delivery
- ITC Infotech executive
- Manas Chakraborty, MD & CEO
- BAT executive
- Jean-Pierre Cussac, Global Head of IDT Services and Tech Delivery
Quotes
Jean‑Pierre Cussac
Global Head of IDT Services and Tech Delivery at British American Tobacco
“Partnering with ITC Infotech enables us to enhance resilience, innovation and agility across our technology operations. Their delivery excellence and domain strength make them a trusted partner as we streamline our operating model, simplify managed services and prepare for the next phase of digital transformation.”
livemint.com
Manas Chakraborty
MD & CEO of ITC Infotech
“This strategic programme marks a milestone in our European growth roadmap as well as in our decades long partnership with BAT. We at ITC Infotech, look forward to working closely with our BAT colleagues in Poland and Romania. This partnership will bring together the exceptional domain experience and complementary technology skills of the two teams which will significantly augment the collective service delivery standards. This alliance reflects our commitment to accelerate BAT’s transformation.”
livemint.com










