2 hrs ago
AARAV Appoints Mayur Kapse Fragrances Operating Chief
AARAV Fragrances & Flavors has chosen Mayur Kapse to lead its fragrances business.
His new job is Chief Operating Officer – Fragrances.
He will work from the company’s headquarters in Thane.
Kapse will help manage business growth and operations.
He has worked in the fragrance industry for more than 18 years.
AARAV makes fragrances, flavors and aroma ingredients.
Its products are sold to customers in more than 30 countries.
The company says the appointment will support its plans to grow and serve customers around the world.
AARAV Fragrances & Flavors Limited appointed Mayur Kapse as Chief Operating Officer – Fragrances.
Kapse will lead the Fragrances division’s commercial and operational growth from the company’s Thane headquarters.
He brings more than 18 years of experience in sales, marketing, consumer insights, operations and customer service.
AARAV serves customers in more than 30 countries across Asia, Europe, the Middle East, Africa and the Americas.
The company reports a business size exceeding ₹350 crore, more than 300 employees and operations in Maharashtra and Karnataka.
- Who
- AARAV Fragrances & Flavors Limited appointed Mayur Kapse; CEO and Managing Director Ajit Vaze commented on the appointment.
- What
- Kapse was appointed Chief Operating Officer – Fragrances to lead the Fragrances division’s commercial and operational growth.
- Where
- Kapse will be based at AARAV’s headquarters in Thane, Maharashtra, India.
- When
- The articles announce the appointment but do not provide a specific date.
- Why
- The appointment is intended to strengthen the Fragrances leadership team and support AARAV’s expansion, innovation and global growth.
Key facts
- Appointee
- Mayur Kapse
- New role
- Chief Operating Officer – Fragrances
- Headquarters
- Thane, Maharashtra, India
- Industry experience
- More than 18 years
- International reach
- Customers in more than 30 countries
- Reported business size
- More than ₹350 crore
- Workforce
- More than 300 employees
- Operations
- Maharashtra and Karnataka
Quotes
Mayur Kapse
Newly appointed Chief Operating Officer – Fragrances at AARAV
“AARAV has built a strong reputation as one of India's most respected fragrance, flavor and ingredient companies, driven by a strong entrepreneurial spirit, technical excellence, and customer focus. I am excited and look forward to working with colleagues, customers and partners of AARAV to build on that foundation and help create new opportunities for sustainable growth.”
thehansindia.com
“As we continue to invest in innovation, expand our global presence and create differentiated solutions for our customers, strengthening our leadership is central to accelerate our strategic ambitions. Mayur's expertise in understanding of the fragrance industry, customer-first approach and leadership capabilities is a value addition to our business.”
thehansindia.com










