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Samsung India Begins Layoffs Amid Weak Consumer Demand

Samsung India Begins Layoffs Amid Weak Consumer Demand
Samsung India begins layoffs, 80-100 executives in TV and home appliance businesses asked to leave: Report · livemint.com

Samsung India is reportedly reducing the number of workers in some businesses.

The affected areas make televisions and home appliances.

About 80 to 100 executives have reportedly been asked to leave so far.

Some are directors, team leaders, and branch managers.

The company is offering severance pay to employees who leave.

The cuts may eventually affect up to one-quarter of the electronics sales and marketing team.

Samsung’s smartphone business is reportedly not being cut immediately.

The company has also made more than 700 consumer-electronics job cuts in the United States.

Key facts

Reported layoffs so far
80-100 executives in Samsung India’s television and home-appliance businesses
Potential workforce impact
Up to 25% of the 550-600-person electronics sales and marketing workforce
Severance offer
Three months’ salary plus one additional month’s pay for every year of service
Immediate smartphone impact
Executives cited in the report said the smartphone division is safe for now
India smartphone share
Samsung was reported to hold about 16.4% to 17.6% of India’s smartphone market in Q2 2026, according to IDC and Counterpoint Research
US job cuts
More than 700 cuts were reported across Samsung’s US display, phone, and other consumer-electronics operations
Possible next round
An executive said another round of India layoffs could happen after Diwali

Quotes

Samsung executive

An executive cited by The Economic Times regarding Samsung India’s restructuring.

“There will be no immediate job cuts in the mobile phone business as this is its bread and butter and the company expects a rebound in sales during Diwali. However, it might get evaluated later”
livemint.com
“There’s manpower rationalisation in the home appliance and television businesses. The second round can happen after Diwali”
livemint.com

Sources

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