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Nua Raises $50 Million Series C for Women’s Wellness Growth

Nua Raises $50 Million Series C for Women’s Wellness Growth
Women wellness start-up Nua raises $50 million Series C round led by Peak XV & Filter Capital · thehindubusinessline.com

Nua is a company that makes products and services for women’s wellness.

It has raised $50 million from investors to grow.

Peak XV and Filter Capital led the investment.

Two existing investors, Mirabilis Investment Trust and Footpath Ventures, also took part.

Some earlier investors will be able to sell part of their holdings in the deal.

Nua plans to use the money to build its brand and reach more customers.

It also wants to improve distribution and develop new products.

The company serves more than 3 million women and girls each month.

Nua also offers a period-tracking app and a chat service called SecretKeeper.

Key facts

Funding round
$50 million Series C
Lead investors
Peak XV and Filter Capital
Participating existing investors
Mirabilis Investment Trust and Footpath Ventures
Founded
2017
Monthly reach
More than 3 million women and girls
Core categories
Period care, maternity care and everyday intimate care
Digital offerings
Nua Period Tracker App and SecretKeeper chat
Reported revenue growth
Annualised revenue run rate increased from ₹100 crore to ₹500 crore in 24 months, according to Founder and CEO Ravi Ramachandran

Quotes

Ravi Ramachandran

Founder and CEO of Nua

“Since our inception, we have sought to address neglected needs in women’s wellness through better-for-her products and a brand that genuinely speaks to today’s young women and girls. This foundation has helped us build a deeply loyal customer base and scale our annualised revenue run rate from ₹100 crore to ₹500 crore in just 24 months, while remaining profitable. As we look ahead, we will continue to anticipate the evolving needs of women and build products that make a meaningful difference to ”
thehindubusinessline.com

Sakshi Chopra

Managing Director at Peak XV

“Women’s wellness in India is a large and evolving opportunity, and Nua has demonstrated a strong ability to build a brand that resonates deeply with consumers. The company has emerged as the fastest-growing brand in the category and the second-largest player online, demonstrating its ability to compete and win alongside much larger incumbents. We are excited to partner with Ravi and the Nua team as they continue to build Nua into a leading women’s wellness company.”
thehindubusinessline.com

Sources

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