Business · Companies · 4 hrs ago
How Tiendas 3B keeps prices low while growing its business
Tiendas 3B is a Mexican discount retailer that sells everyday goods such as food and cleaning products.
Its hard-discount model keeps prices low by offering a smaller range of items and running relatively simple stores.
More than 60% of its product range is exclusive to the chain, and its own brands accounted for 54% of sales in 2024.
Selling large volumes and turning over stock quickly helps the business make money despite lower margins on individual products.
The chain also places stores close together in residential areas, which can make deliveries and restocking more efficient.
Hard-discount sales in Mexico rose from $29.7 billion in 2022 to $38.9 billion in 2024, and the format accounted for 30.5% of modern retail, according to figures cited in the article.
Tiendas 3B has also explored online sales through Mercado Libre, though shipping and packing costs must not erase its price advantage.
Tiendas 3B keeps prices low through a hard-discount model built around lean operations, high sales volumes and controlled costs.
More than 60% of its catalogue consists of products exclusive to the chain, according to the article.
Its stores are small and focus on frequently bought essentials, with a limited range that can simplify stock management and restocking.
Tiendas 3B opens stores close to one another in residential areas to support efficient delivery routes and convenient shopping.
BBB Foods reported revenue of 41.09 billion pesos in the first nine months of 2023, up 29.4% from the same period a year earlier.
- Who
- Tiendas 3B, a Mexican discount retailer, and its parent company, BBB Foods.
- What
- The article explains how Tiendas 3B seeks to keep prices low while growing its business through a hard-discount model.
- When
- The article was published on October 12, 2026. It cites company revenue for the first nine months of 2023 and brand sales figures for 2024.
- Where
- Mexico.
- Why
- The model relies on high sales volumes, controlled operating costs, exclusive products and a simple store format to support low prices.
This story does not have two clearly opposing sides.
No direct quotes in the coverage so far.
Hard-discount sector sales in Mexico were $29.707 billion, according to figures cited in the article.
BBB Foods reported revenue of 41.09 billion pesos, up 29.4% from the same period a year earlier.
Tiendas 3B’s own brands accounted for 54% of its total sales.
Hard-discount sector sales in Mexico reached $38.864 billion, according to figures cited in the article.
- Revenue
- BBB Foods reported 41.09 billion pesos in the first nine months of 2023.
- Revenue growth
- 29.4% year-on-year in the first nine months of 2023.
- Exclusive products
- More than 60% of Tiendas 3B’s catalogue.
- Own-brand sales
- 54% of total sales in 2024.
- Hard-discount share
- 30.5% of modern retail in Mexico, according to the cited Deloitte study.
Sources
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