Science & Tech · AI · 2 hrs ago
Honeyjar builds AI tools for communications and public relations work
Honeyjar is a startup developing AI tools for public relations and communications work.
Its founders, Michelle Masek and Nadia Jamshidi, have decades of experience in communications roles and at agencies.
The tools can help write announcements, find journalists to contact and identify speaking opportunities.
The founders say the product is for people who handle communications even when that is not their job title, as well as PR teams and agencies.
They say it is meant to support PR professionals, not replace them, and users must choose whether to send or publish content.
Masek said Honeyjar’s waitlist received 10,000 signups in its first 24 hours, and beta testers include Nextdoor and two agencies.
Honeyjar is due to attend this week’s TechCrunch Disrupt as part of the Startup Battlefield 200.
Honeyjar is building AI tools to help with communications and public relations work.
The tools can draft announcements, find journalists to pitch and identify speaking opportunities.
Founders Michelle Masek and Nadia Jamshidi say the product aims to bring communications planning and execution together.
Masek said Honeyjar’s waitlist received 10,000 signups in its first 24 hours.
The company says users must decide whether to send or publish AI-generated material.
- Who
- Honeyjar, founded by CEO Michelle Masek and Chief Communications Officer Nadia Jamshidi.
- What
- The startup is developing AI tools for communications and public relations work.
- When
- Not stated
- Where
- Not stated
- Why
- To make communications expertise and tools more widely available and help users carry out communications work.
Journalists concerned about more AI-generated pitches
Honeyjar
Effect on journalists
Journalists concerned about more AI-generated pitches
The TechCrunch writer worries the product could bring more PR pitches, adding to the many journalists already receive.
Honeyjar
Honeyjar says a person must decide whether to send or publish content drafted by the tool.
The bigger idea is bringing the whole communications workflow together: signals, context, strategy, judgment, timing, and execution.
We never want a world where the human is removed from the loop.
This story does not have a timeline yet.
- Founders
- CEO Michelle Masek and Chief Communications Officer Nadia Jamshidi
- Waitlist
- 10,000 signups in the first 24 hours
- Beta testers
- Nextdoor, Coco Robotics, Bloomberg Beta, Mission North and Full Picture
- Conference
- Honeyjar was due to attend TechCrunch Disrupt as part of Startup Battlefield 200
Sources
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