Business · Trade · 9 hrs ago
Whey protein prices rise as demand outpaces supply
Whey protein powder has become more expensive in Switzerland.
In September 2026, a kilo cost an average of 54.84 francs, about 12% more than in January.
Whey remained popular: it made up nine out of ten protein powders bought at Galaxus that month, and sales set a record in August.
Demand is rising as people use protein powder for muscle building, weight control and everyday nutrition, while producers have limited capacity.
Whey is made from a by-product of cheese production, and higher costs for milk, energy and packaging are also pushing prices up.
Galaxus expects prices to stay high or rise further.
Casein and plant-based powders can cost up to 40% less, but their protein content varies by product.
Whey protein powder prices have risen as demand has outpaced limited supply, according to Galaxus.
The average price per kilogram at Galaxus reached 54.84 Swiss francs in September 2026, about 12% above January.
Nine out of ten protein powders bought at Galaxus in September 2026 were whey, and sales set a record in August.
Galaxus says higher costs for milk, energy and packaging are also pushing up production prices.
A Galaxus expert expects prices to remain high or rise further and says some alternatives can cost less.
- Who
- Whey protein powder buyers and manufacturers are affected; Galaxus reports the price and sales trends.
- What
- Whey protein prices have risen as demand exceeds limited supply, with higher production costs adding pressure.
- When
- Prices were reported in October 2026; the average price was measured in September 2026 and compared with January 2026.
- Where
- At Galaxus, an online retailer; the article does not specify a wider geographic market.
- Why
- Demand is increasing while dairy and manufacturer capacity is limited. Higher costs for milk, energy and packaging also contribute.
This story does not have two clearly opposing sides.
The average price of a kilogram of whey protein at Galaxus was about 12% below its September 2026 level.
Galaxus recorded a new sales record for protein powder.
The average price of a kilogram of whey protein at Galaxus was 54.84 Swiss francs.
Watson published its report on rising whey protein prices.
- September 2026 average price
- 54.84 Swiss francs per kilogram
- Price increase since January 2026
- About 12%
- Share of Galaxus protein powder sales that were whey in September 2026
- Nine out of ten
- August sales
- New record at Galaxus
- Alternative powder prices
- Casein and plant-based powders can be up to 40% cheaper than whey
What people are saying
Molkereien und Hersteller stossen an ihre Kapazitätsgrenzen. Whey-Protein, ein Nebenprodukt der Käseherstellung, wird zunehmend knapp.
Steigende Kosten für Milch, Energie und Verpackung schlagen sich jetzt direkt auf die Herstellungspreise nieder. Die Hersteller geben diese Mehrkosten zunehmend an die Kundinnen und Kunden weiter.
Wer aufs Geld schaut, könnte Casein oder pflanzliche Pulver testen – sie sind bis zu 40 Prozent günstiger als Whey.









