1 week ago
American Express and NMACC Partner to Elevate Cultural Experiences
American Express and NMACC are working together on cultural experiences.
NMACC presents art, entertainment and other cultural programs.
American Express cardholders who qualify may receive special benefits.
These benefits can include early access to some shows.
Some cardholders may also receive complimentary access to selected productions.
The partnership may provide special dining benefits and premium services.
The organizations want to help people experience Indian and international culture.
They also said the partnership can encourage cultural exchange between India and the world.
American Express Banking Corp., India and NMACC announced a strategic partnership.
American Express will serve as NMACC’s Preferred Payments Partner.
Eligible American Express India Card Members will receive select cultural, dining and hospitality benefits.
Privileges may include production pre-sales, complimentary access, exclusive dining and premium services.
The organizations said the collaboration aims to connect audiences with Indian and international arts and culture.
- Who
- American Express Banking Corp., India and the Nita Mukesh Ambani Cultural Centre.
- What
- They announced a strategic partnership naming American Express the Preferred Payments Partner and offering eligible cardholders selected privileges.
- Where
- The partnership concerns cultural experiences at the Nita Mukesh Ambani Cultural Centre in India.
- When
- Why
- The organizations aim to provide distinctive access to arts, entertainment and hospitality experiences while supporting cultural exchange.
Key facts
- Partners
- American Express Banking Corp., India and the Nita Mukesh Ambani Cultural Centre
- Partnership role
- American Express will be NMACC’s Preferred Payments Partner
- Eligible audience
- Eligible American Express India Card Members
- Potential benefits
- Pre-sale and complimentary access to select productions, exclusive dining benefits and premium services
- Cultural focus
- Indian and international arts, entertainment and cultural experiences
- American Express representative
- Sanjay Khanna, CEO and Country Manager, American Express India
- NMACC representative
- Devendra Bharma, CEO, Jio World Centre
Quotes
Devendra Bharma
CEO of Jio World Centre
“India has an extraordinary legacy of art, culture and creative expression, and NMACC has created a remarkable platform that celebrates this legacy while bringing audiences closer to exceptional experiences from around the world. At American Express, we are committed to continually elevating the value of Card Membership through experiences that are distinctive and meaningful for our Card Members. Our partnership with the Nita Mukesh Ambani Cultural Centre brings these together, giving Cardmembers”
freepressjournal.in
“At Nita Mukesh Ambani Cultural Centre, our vision is to showcase the best of India to the world and bring the best of the world to India. A shared belief in the power of culture to connect people, makes this partnership a natural one, creating new opportunities to celebrate India's rich artistic heritage, while fostering a greater collaborative exchange between India and the world. We look forward to expanding India's cultural landscape, and the many voices that shape it.”
freepressjournal.in
Sources
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