1 hr ago
Top ‘N Town Says Milk Remains at Ice Cream’s Heart
Top ‘N Town is an ice cream brand from Central India.
The company says it began in 1969 as one neighbourhood parlour.
It says milk has been an important part of its ice cream from the beginning.
According to the brand, milk helps make ice cream creamy and smooth.
The company says it creates new flavours while keeping ingredient quality in mind.
It names Coconut Charm Bar and Rose Kulfi Collection as recent products.
The brand reports having more than 75 exclusive parlours and supplying over 17,000 retail outlets.
This article was provided as a press release and is promotional in nature.
Top ‘N Town says its ice cream has been guided by a milk-first philosophy since its founding in 1969.
The brand says milk contributes richness, creaminess and texture to its products.
It reports operating more than 75 exclusive parlours and supplying over 17,000 retail outlets.
Its stated distribution network spans Madhya Pradesh, Chhattisgarh, and parts of Uttar Pradesh and Maharashtra.
The company cites Coconut Charm Bar and Rose Kulfi Collection as recent launches.
- Who
- Top ‘N Town, a Central India regional ice cream brand.
- What
- The company describes its milk-first approach to making ice cream and its recent product launches.
- Where
- Its reported distribution network covers Madhya Pradesh, Chhattisgarh, and parts of Uttar Pradesh and Maharashtra.
- When
- The brand says its approach dates to its founding in 1969; the article is dated October 7.
- Why
- The company says it considers milk and ingredient quality central to its products and consumer trust.
Key facts
- Founded
- 1969, according to the article
- Exclusive parlours
- More than 75, according to the brand
- Retail outlets
- Over 17,000, according to the brand
- Reported distribution
- Madhya Pradesh, Chhattisgarh, and parts of Uttar Pradesh and Maharashtra
- Recent products mentioned
- Coconut Charm Bar and Rose Kulfi Collection
- Source context
- Press release provided by VMPL; the article includes an advertorial disclaimer
Quotes
Top ‘N Town Ice Cream spokesperson
A spokesperson for the Top ‘N Town Ice Cream brand.
“Innovation is often associated with new flavours, but for us it begins much earlier—with the ingredients we choose. We’ve always believed that when the foundation is right, great flavours follow naturally. That’s why the goodness of milk has remained at the heart of every ice cream we make, regardless of how our portfolio evolves. It’s a philosophy that has guided us for decades and continues to inspire every new product we create.”
theprint.in









