1 hr ago
ITW Universe Secures Rights for Historic India–Japan T20I
India and Japan are planning to play a special cricket match in Japan.
It will be the first time their senior men’s teams meet in cricket.
The game will happen on September 22, 2026.
It will be held at the Sano International Cricket Ground in Tochigi.
ITW Universe will produce the television coverage and manage commercial rights.
The company is talking with television and streaming services about showing the match.
The Japan Cricket Association organized the event.
The match is part of celebrations for 75 years of diplomatic relations between India and Japan.
Organizers hope it will help cricket become more popular in Japan.
ITW Universe secured exclusive global production, broadcast distribution, and commercial marketing rights for the India–Japan T20I.
The one-off match is scheduled for September 22, 2026, at Sano International Cricket Ground in Tochigi, Japan.
It will be the first senior men’s cricket match between India and Japan.
ITW Universe is discussing broadcast and streaming partnerships with Star, Sony, Zee, and FanCode.
The Japan Cricket Association is organizing the match under its Sport 75 initiative, marking 75 years of diplomatic relations between the countries.
- Who
- The senior men’s cricket teams of India and Japan, with the event organized by the Japan Cricket Association and rights held by ITW Universe.
- What
- A historic one-off T20I cricket match and an exclusive rights agreement covering its production, broadcast distribution, and commercial marketing.
- Where
- Sano International Cricket Ground in Tochigi, Japan.
- When
- The match is scheduled for September 22, 2026, with global broadcast planned for 9:30 AM IST and local start time listed as 1:00 PM.
- Why
- The match is part of the Japan Cricket Association’s Sport 75 initiative, celebrating 75 years of diplomatic relations between India and Japan and promoting cricket in Japan.
Key facts
- Rights holder
- ITW Universe
- Match format
- One-off T20I
- Match date
- September 22, 2026
- Venue
- Sano International Cricket Ground, Tochigi, Japan
- Broadcast discussions
- Star, Sony, Zee, and FanCode
- Global broadcast time
- 9:30 AM IST; 1:00 PM local time
- Organizing initiative
- Sport 75, marking 75 years of India–Japan diplomatic relations
Quotes
Naoki Alex Miyaji
CEO of the Japan Cricket Association
“Bringing the Indian cricket team to Japanese soil for this historic T20I is a defining milestone for the growth of cricket in Japan.”
freepressjournal.in
Bhairav Shanth
Co-Founder of ITW Universe
“Securing the exclusive rights for this historic match is a proud milestone for ITW Universe.”
freepressjournal.in
Sources
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