2 hrs ago

John Ternus Faces AI, Memory and Foldable iPhone Challenges

AI delays, memory crunch, new Huawei & Xiaomi foldables: Headaches hanging over John Ternus’ first Apple event on Sept 9 · livemint.com

John Ternus is preparing to become Apple’s new leader.

Soon after taking over, he will lead a major Apple product event.

Apple may show new iPhones, including a foldable model.

The company is dealing with higher memory costs, which could make its phones more expensive.

The foldable iPhone might cost more than $2,000.

Huawei and Xiaomi have already released new foldable phones to compete with it.

Apple is also changing how it charges app developers in Europe, which could reduce some revenue.

Finally, Apple hopes its new software will make its artificial intelligence features more competitive.

Key facts

Incoming CEO: John Ternus is described as becoming Apple’s eighth CEO.
Apple event: The Surprise and Shine event is scheduled in the article for September 9.
Expected iPhone pricing: Reports cited by the article predict a $100 to $200 increase for the iPhone 18 series.
Foldable iPhone estimate: TrendForce estimates a starting price of $2,099 to $2,299.
Competing foldable: Huawei’s Mate XT2 series is reported to cost about $2,980 to $3,725.
European App Store fee: Apple replaced its per-installation Core Technology Fee with a flat 5% commission for certain digital goods distributed outside the App Store.
Software release: iOS 27 is expected to bring improved Apple Intelligence performance.

livemint.com · 2 hrs ago