9 months ago
Nissan India's Test Drive Carnival Nationwide
Nissan India is hosting a nationwide Test Drive Carnival in November.
It's turning dealerships into festive hubs with games, quizzes, and live radio events.
The main attraction is the 5-Star safety-rated New Nissan Magnite.
Customers can test drive it and experience its features firsthand.
Nissan wants to keep the festive spirit going and engage with more customers.
Nissan India launches Test Drive Carnival across 24 cities
Campaign features festive-themed décor, games, live RJ events
Invites customers to test drive 5-Star GNCAP-rated New Nissan Magnite
Aims to sustain customer excitement and drive dealership footfall
Part of Nissan's broader experiential marketing strategy
- Who
- Nissan Motor India
- What
- Launched Test Drive Carnival across 24 cities
- Where
- Nissan dealerships in 24 key cities
- When
- Throughout November 2025
- Why
- To sustain customer excitement, drive dealership footfall, and engage with customers
Key facts
- Campaign Duration
- November 2025
- Number of Cities
- 24
- Featured Vehicle
- New Nissan Magnite
- Safety Rating
- 5-Star GNCAP
- Activities
- Festive-themed décor, interactive games, live RJ events
Quotes
Mohan Wilson
Director, Marketing and Corporate Strategy, Nissan Motor India
“The Test Drive Carnival is a celebration of the season and an invitation to experience the refined excellence of the New Nissan Magnite.”
deccanchronicle.com
“From its advanced safety features to dynamic performance and unmatched value, the Magnite exemplifies what it means to be consistent in its segment. We believe that once customers take the wheel, they’ll discover a driving experience that’s truly a class apart.”
deccanchronicle.com
