2 hrs ago
Swiggy’s Crew Concierge Platform Expands Into Travel Services
Swiggy has a service called Crew that helps people with special requests.
It has now started helping travellers.
Crew can change travel plans and help solve problems during a trip.
It can also suggest restaurants, attractions and experiences.
The service can help with transport and reservations too.
Human helpers do the work, while AI helps them respond faster.
For now, only paid members and invited travellers can use the travel service.
Swiggy first launched Crew last year in Bengaluru, Mumbai and the Delhi NCR.
Crew, Swiggy’s premium concierge platform, has entered the travel segment.
The service is currently available exclusively to paid members and invited travellers.
Human concierges supported by AI can manage itinerary changes, travel problems, reservations and local recommendations.
Crew launched last year and expanded to Bengaluru, Mumbai and the Delhi NCR.
The travel move continues Swiggy’s effort to expand beyond food delivery and quick commerce.
- Who
- Crew, Swiggy’s premium concierge platform, with support from human concierges and AI.
- What
- Crew has entered the travel segment, offering itinerary assistance, travel support, recommendations, transport help and reservations.
- Where
- The service is available through Crew, which had expanded to Bengaluru, Mumbai and the Delhi NCR.
- When
- The announcement was made on Thursday; Crew was launched last year.
- Why
- Swiggy is expanding Crew beyond its core food-delivery and quick-commerce businesses and aims to support travellers before, during and after trips.
Key facts
- Platform
- Crew, a premium concierge platform from the Swiggy ecosystem
- Current users
- Paid members and invited travellers
- Travel assistance
- Itinerary changes, travel problems, recommendations, transport and reservations
- Support model
- Human concierges supported by AI
- Launch history
- Crew launched last year after a pilot
- Cities
- Bengaluru, Mumbai and the Delhi NCR
- Earlier services
- Restaurant reservations, travel itineraries, birthday parties, gifts, Aadhaar updates and cab bookings
Quotes
Rohit Kapoor
Chief executive officer of Swiggy Food Marketplace
“The problem was never the destination. It was always the gap between the booking and the experience. That's what we built Crew for. A personal travel concierge that stays with you before the trip, through the trip, and when the plan inevitably needs a new plan. Great prices to get you started. Real support for everything after.”
m.rediff.com
Sources
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